Note: The job is a remote job and is open to candidates in USA. Mechanism builds profitable companies and turns them into enterprises. The Lifecycle Growth Consultant is a senior lifecycle operator responsible for owning the strategy, systems, and revenue behind customer journeys across Mechanism's portfolio of direct-to-consumer companies.
Responsibilities
- Audit existing lifecycle programs, customer journeys, account architecture, and performance
- Build lifecycle strategies tied directly to revenue, retention, and customer behavior
- Design and launch sophisticated email and SMS journeys beyond standard out-of-the-box flows
- Improve deliverability through domain warming, list hygiene, sender-reputation management, and technical troubleshooting
- Develop segmentation strategies based on purchase behavior, lifecycle stage, product usage, engagement, and predicted customer value
- Create high-cadence testing programs across messaging, offers, timing, creative, frequency, and journey structure
- Use Shopify, Klaviyo, and adjacent platforms to connect customer behavior with lifecycle execution
- Partner with growth, creative, engineering, and company teams to ship campaigns and technical improvements quickly
- Use Claude and other AI tools to accelerate research, analysis, personalization, copy development, QA, documentation, and experimentation
- Translate performance data into clear decisions about what to scale, change, or stop
- Codify successful strategies into reusable playbooks, prompts, templates, and automations
- Provide concise written updates on progress, results, learnings, and blockers
Skills
- 5+ years of experience in lifecycle, retention, CRM, or email and SMS marketing
- Deep experience working with DTC and e-commerce brands
- Advanced, current, hands-on knowledge of Klaviyo and Shopify
- Demonstrated success improving lifecycle revenue, repeat purchase behavior, retention, or customer lifetime value
- Strong technical understanding of deliverability, domain warming, sender reputation, consent, and email and SMS compliance
- Experience designing sophisticated segmentation and automated customer journeys
- Experience building and managing structured experimentation programs, with the analytical instincts to connect lifecycle performance to business outcomes
- Excellent written communication and strong creative judgment
- Bias toward action—the ability to ship in hours and days, not weeks—and to operate independently in a remote, high-accountability environment
- AI-native working style, with meaningful hands-on experience using Claude and modern lifecycle tooling to accelerate and improve your work
Benefits
- Equity in the companies we help build
- Performance bonus based on the success of our portfolio companies
- Medical, dental, vision
- An unlimited time off policy with a two-week minimum
Company Overview