Note: The job is a remote job and is open to candidates in USA. ClaimAngel is building a brand to help plaintiffs and law firms understand and access Case Equity. The Creative Content Lead will own creative direction and personally write, design, film, and edit social and video content, developing clear stories, educational materials, and a consistent brand identity for both audiences.
Responsibilities
- Develop content plans for plaintiffs and law firms with the founders: audience insights, key messages, recurring series, and a practical production calendar. Tailor the message and format to each audience while keeping a consistent brand
- Create short-form videos, carousels, static posts, and ad creative from concept through final delivery: hooks, scripts, copy, design, filming, editing, captions, and exports
- Make Case Equity easy to understand. Create consumer education that moves people from recognizing a need to discovering the option, understanding costs and eligibility, and knowing what happens next
- Create content for attorneys and law firm staff: explainers, interviews, process walkthroughs, and materials that help them answer client questions and understand how to work with ClaimAngel
- Build recurring formats around real audience questions, product walkthroughs, staff and attorney interviews, and customer stories shared with permission. Find fresh ways to make useful information engaging
- Shape a consistent visual identity and voice across social content. Make deliberate choices about typography, composition, pacing, and tone, and explain why they work
- Use AI to accelerate concept exploration, image and video production, editing, and variations. Combine it with original footage and your own craft to maintain quality, accuracy, and a distinctive brand
- Build reusable templates and an organized asset library. Turn strong ideas and footage into multiple useful pieces and maintain a consistent, high volume of quality output
- Partner with our growth lead, who owns distribution, performance tracking, and budget allocation. Use the results to test hooks and formats, refine messaging, and improve creative over time
- Check your own work, meet deadlines, and flag questions early. Work with subject-matter experts to verify product claims, costs, and eligibility details
Skills
- A portfolio that demonstrates strong design taste, original storytelling, and finished social content you personally made
- Proficiency in Adobe Creative Cloud, especially Premiere Pro, Photoshop, and Illustrator
- Practical AI proficiency across creative workflows
- Strong writing and editing skills, with the ability to make a complex or unfamiliar product clear to consumers and adapt the same idea for attorneys and law firm staff
- Hands-on filming skills, including framing, lighting, clean audio, and helping people feel comfortable on camera
- Experience creating content for a consumer-facing or B2B brand with a visible social presence and evidence of engagement
- Creative opinions you can explain, openness to feedback and evidence, and reliable ownership from idea through delivery
- Willingness and ability to travel for shoots is required
- Motion design in After Effects is a plus
- Experience introducing an unfamiliar product or changing how people understand a category is especially relevant
Benefits
- Primarily remote in the United States
- Direct access to the founders and ownership of the creative work they see
- Room to establish the voice, formats, and production practices that the brand grows around
Company Overview