Note: The job is a remote job and is open to candidates in USA. Stream Companies is a full-service, integrated advertising agency that helps brands launch, position, and manage their businesses. The SEO Content Strategist will develop and execute content strategies to drive traffic and generate leads, using keyword research, analytics, technical SEO, content optimization, and conversion rate optimization. The role also collaborates with marketing teams and manages client YouTube channels.
Responsibilities
- Curate monthly content strategies using keyword research and competitive analyses
- Work heavily in Google Analytics 4, measuring and reporting on organic traffic and conversion trends
- Regularly optimize Google Business Profile and local citation listings
- Link-building initiatives: planning, coordinating, executing, tracking, analyzing and then repeating
- Optimize websites on various content management systems using SEO best practices
- Conduct technical audits checking for broken links and usability errors on desktop and mobile sites
- Work with senior marketers to propose solutions and strategies that meet client needs through email, conference calls, and face-to-face meetings
- Work alongside PPC and Social Media teams to develop integrated strategies and solutions for Stream clients
- Create and launch A/B tests to help with user experience through conversion rate optimization (CRO)
- Manage client YouTube channels and optimize individual videos
Skills
- Bachelor's degree in marketing, communications, advertising, journalism, or related field
- Strong ability to analyze data from search engines, Google Analytics 4, internal data and make actionable decisions and recommendations
- Excellent written, interpersonal, communication, and public speaking/presentation skills
- Advanced skills with Microsoft Office, including Outlook, Word, PowerPoint, and Excel
- Enthusiasm about SEO and the internal drive to continuously learn to keep up with the latest SEO trends
- Strong organizational skills with excellent attention to detail
- Ability to multitask with solid time management skills
- 2-4 years at a Marketing Agency preferred
Company Overview