Note: The job is a remote job and is open to candidates in USA. Pacvue is the leading Commerce Media OS, enabling brands and agencies to maximize advertising performance across various retail media networks. The Senior Display Media Account Manager will develop and execute digital media strategies for clients, focusing on Amazon DSP while building strong relationships and providing analytics to drive business results.
Responsibilities
- Fully own the client relationship by building solid rapport, demonstrating transparency, and delivering results against joint business objectives
- Develop strategic growth plans, gain client alignment, and fully execute against the aligned upon approach
- Measure efficacy of the strategy through regular reporting against core retail media KPIs and ad-hoc audits to identify areas for refinement
- Highlight incremental sales opportunities to clients through participation in retailer programs, additional promotional opportunities, and recommendations to improve operational KPIs
- Develop annual budget recommendations and properly allocate across campaigns to align with high level business objectives
- Develop an annual marketing calendar incorporating key drive periods (including relevant macro and micro seasons), new product launches, and clients’ national media calendars
- Leverage Pacvue technology to manage budget allocation, communicate with client on trends and pacing, and deliver results within client budget thresholds
- Prepare weekly and monthly retail media performance reports, analyze category trends, measure advertising and total sales, identify account trends, and perform competitive benchmarking across the client’s product portfolio
- Maximize retailer share, revenue, and profitability for clients while integrating client’s internal objectives such as driving innovation or key items or product lines
- Create strategic retail media plans for new product launches, including recommendations for retail readiness across core KPIs
- Act as Amazon DSP expert within broader Pacvue team, with potential to train and educate internal teams on DSP best practices
- Responsible for reporting, analysis, and communication with Pacvue and client management teams
Skills
- 5+ years' experience working in eCommerce advertising, marketing, or sales, and/or digital marketing
- 5+ years previous client-facing account management experience
- An in-depth knowledge of display media advertising, with prior Amazon DSP experience
- Demonstrate an in-depth understanding of how retail media, sales, and operations work together to successfully drive an eCommerce business
- Proven track record in relationship building and account management
- Proven success in driving results and implementing ideas in a fast-paced environment
- Works efficiently and is always looking to streamline processes and workflows
- Excellent organizational, communication, and presentation skills
- Strong analytical skills and the ability to take large data sets and extract actionable recommendations are a must
- Moderate Excel and PowerPoint skills are a must
- Previous product management, project management, financial analysis, negotiation and/or marketing experience is a plus
Benefits
- Flexible Paid Time Off
- Paid Holidays and Floating Holidays
- Medical, Dental, Vision, FSA, HSA with employer contribution, Life Insurance and Pet Insurance
- 401k with Employer Match
- Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
- Paid Parental Leave
- Company-subsidized membership toWellhuband Peloton
- Fertility and family-building support through Carrot
- This position is also eligible for an additional annual bonus compensation through one of Pacvues highly attractive incentive plans, full details will be provided during the recruitment process.
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