Note: The job is a remote job and is open to candidates in USA. PEL Power is expanding its presence in the U.S. power and electrical industry with transformers and other electrical power products. The Sales Engineer will develop new business, provide technical sales support, manage customer relationships, support bids and tenders, and coordinate opportunities through contract award and execution. The role also involves coordinating with engineering, manufacturing, export, logistics, and quality teams to ensure successful order execution and compliance.
Responsibilities
- Identify and develop new business opportunities across utilities, EPC contractors, consultants, and industrial clients in the U.S
- Build and maintain a strong pipeline of qualified leads and strategic accounts
- Conduct market research to understand customer needs, industry trends, and competitor positioning
- Develop and maintain long-term relationships with customers, consultants, and key stakeholders
- Lead technical discussions, product presentations, and negotiations with clients
- Ensure high levels of customer satisfaction throughout the sales lifecycle
- Serve as a technical advisor to customers, clearly communicating product value propositions and solutions
- Support bid/no-bid decisions based on technical and commercial evaluation
- Prepare and submit technical and commercial proposals in compliance with U.S. standards and client requirements
- Manage customer inquiries, RFQs, and tender submissions
- Review contracts, identify deviations, and ensure alignment with company policies
- Coordinate internally with engineering, production, logistics, and quality teams to ensure timely and accurate order execution
- Monitor project progress, delivery schedules, inspections, and documentation
- Ensure all products and proposals comply with applicable U.S. standards (e.g., ANSI, IEEE, NEMA, UL where applicable)
- Adhere to all relevant export regulations, trade compliance requirements, and company policies
- Maintain accurate records of sales activities, forecasts, and customer interactions using CRM systems. (Salesforce)
- Provide regular sales reports, forecasts, and market intelligence to management
- Support documentation, reporting, and administrative tasks as required
Skills
- Bachelor's degree in Electrical Engineering or a related field
- 2-5 years in the field of transformers, Switchgear & Energy Meters
- Confident, interpersonal skills
- This is a remote position, based anywhere in the U.S., unless we have specific requirements
- Negotiation, evaluation, order execution and coordination (meeting & dealing)
- Strong technical knowledge of power distribution and electrical equipment
- Proven ability to manage complex sales cycles and technical negotiations
- Excellent communication and presentation skills
- Customer-focused mindset with strong relationship-building ability
- Proficiency in CRM tools and Microsoft Office Suite
- Ability to work independently and manage cross-functional coordination
- Professional Engineer (P.E.) designation preferred
- Preferred (experience working with U.S. utilities, EPCs, or consultants is a strong advantage)
Benefits
- This is a remote position, based anywhere in the U.S., unless we have specific requirements.
- Minimum 20% bonus
- Travel Allowance for business meetings/ conferences
- Medical Benefits - Yes as per USA.
- Phone Allowance
Company Overview