Note: The job is a remote job and is open to candidates in USA. Xplor Technologies provides cloud-based technology and payment solutions for small and medium-sized businesses. The Partner Marketing Manager will develop and execute co-marketing, ecosystem development, customer advocacy, demand generation, and customer growth initiatives across the Field Services division, while collaborating with Partnerships, Marketing, Sales, Product Marketing, and Customer Success teams.
Responsibilities
- Lead marketing programs supporting Special Projects, Strategic Partners, Marketplace Partners, and other priority partnership initiatives
- Develop and execute co-marketing campaigns, webinars, events, marketplace promotions, content, and launch programs with distributors, manufacturers, technology partners, associations, consultants, and strategic partners
- Collaborate with Partnerships, Sales, Product Marketing, Demand Generation, and other stakeholders to increase partner-supported awareness, lead flow, and revenue opportunities
- Develop partner enablement materials and measure partner marketing participation, campaign performance, and return on investment
- Identify successful partner motions and build repeatable programs that can scale across the broader FieldEdge and Service Autopilot ecosystem
- Support select customer lifecycle initiatives, including onboarding, education, engagement, referrals, advocacy, and customer communications
- Partner with Customer Success and Product Marketing to support product adoption, customer participation, and long-term value
- Execute integrated campaigns supporting partner initiatives, product launches, industry events, webinars, and the Annual User Group Conference
- Partner with Corporate Events Marketing and cross-functional stakeholders on the Annual User Group Conference agenda, presenter coordination, partner and customer programming, promotion, and attendee experience
- Track campaign performance, share insights, and recommend improvements that strengthen partner engagement, demand creation, and program effectiveness
- Deliver regular reporting on partner marketing contribution and business impact
Skills
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 5+ years of experience in B2B SaaS, partner marketing, channel marketing, alliance marketing, ecosystem marketing, or a related marketing discipline
- Proven experience developing and executing cross-functional marketing campaigns and partner initiatives
- Strong project management, communication, analytical, and stakeholder management skills
- Experience with CRM and marketing automation platforms such as Salesforce, HubSpot, Marketo, or similar tools
- To be considered for employment, you must be legally authorized to work in the country you're applying for
- Experience in home services, the skilled trades, field service management, small business technology, or similar vertical
- Experience growing and scaling a partner program or partner marketing function within a software or SaaS company serving small businesses or home service organizations
- Experience working across an expanded ecosystem that may include technology partners, distributors, manufacturers, associations, consultants, agencies, marketplaces, or other strategic alliances
- Familiarity with customer lifecycle, customer advocacy, referral, and community programs
Benefits
- Paid Parental Leave benefit programs
- #GiveBackDays/Commitment to social impact – 3 extra days off to volunteer and give back to your local community
- Ongoing dedication to Diversity & Inclusion initiatives such as D&I Council, Global Mentorship Program
- Access to free mental health support
- Flexible working arrangements
Company Overview