Note: The job is a remote job and is open to candidates in USA. Jung von Matt NECKAR is seeking an experienced Media Strategist to develop and manage integrated media campaigns. The role involves strategic consulting, audience, market and competitive analysis, data-driven media planning, media bookings, and ongoing campaign optimisation across channels.
Responsibilities
- Strategic consulting of the creative team on cross-channel opportunities for optimal idea development
- Identification and evaluation of new channels and platforms with relevant growth potential
- Conducting in-depth target group, market and competitive analyses
- Development and implementation of data-based media strategies aligned with defined KPIs
- Independent planning, steering and execution of media bookings
- Continuous optimisation of ongoing campaigns based on performance data and derivation of concrete recommendations for action
Skills
- You have several years of experience in media strategy
- A strong passion for developing data-driven, creative media approaches that truly move audiences
- You have a very good command of German and English
- A strong interest in evidence-based, data-driven strategies
- A profound understanding of the current media landscape combined with openness to new trends and innovations
- Confidence in working with data and the ability to derive meaningful insights
- The ability to communicate complex relationships in a clear, convincing and engaging way through storytelling
- Analytical thinking and the willingness to challenge and further develop existing approaches
Benefits
- Professional growth: Access extensive training opportunities, including language courses in German and English, along with a variety of internal programs for personal development
- Health and wellness: Receive a subsidized Wellpass membership and support for mental health through mindfulness sessions and coaching opportunities
- Family and lifestyle support: Utilize our Parents Program and bike leasing options
- Annual leave: Enjoy 30 days of vacation to recharge and maintain your creativity
- Exclusive discounts: Enjoy corporate benefits with employee discounts on various services and products
- Engaging events: Participate in unique activities like Cinema Tuesdays and our annual ski trip, the Brettertour
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