Note: The job is a remote job and is open to candidates in USA. Marvel Marketers is seeking a Global Partner Marketing Program Manager to drive scalable partner demand generation programs across enterprise and education markets. The role manages a global self-service marketing platform and develops, publishes, measures, and improves co-branded campaigns in collaboration with product marketing, regional teams, and creative agencies.
Responsibilities
- Serve as the primary point of contact for global partner demand generation programs across enterprise technology and education solution portfolios
- Partner with product marketing, regional marketing teams, and creative agencies to align campaign development with strategic business priorities
- Develop multichannel partner marketing campaigns, including webinars, account-based marketing (ABM), digital advertising, landing pages, email marketing, and events, that partners can easily customize and deploy
- Own the global campaign roadmap and oversee end-to-end campaign publishing within the marketing platform, including intake, content review, localization, and deployment
- Maintain comprehensive internal and external documentation for marketing programs, processes, and platform resources
- Monitor campaign performance and develop reports analyzing platform adoption, utilization, and effectiveness in generating partner-sourced leads, pipeline, and revenue
- Stay informed about platform capabilities and industry best practices, collaborating with technology vendors to resolve issues and implement new AI-powered features and workflow enhancements
- Lead internal enablement efforts and advise regional teams on partner marketing initiatives that encourage campaign adoption and drive measurable engagement, lead generation, and pipeline growth
- Coordinate communications to inform partners about new campaign resources and opportunities through newsletters, webinars, and partner management channels
- Identify and implement continuous improvements to demand generation processes, frameworks, and playbooks to scale successful initiatives across global markets
Skills
- Bachelor's degree or equivalent practical experience
- Five or more years of relevant experience in partner marketing, demand generation, or marketing operations within an enterprise B2B software or technology organization
- Strong project management and organizational skills, with demonstrated experience managing partner relationships, creative agencies, or external vendors
- Ability to work independently while driving cross-functional alignment and ensuring timely execution
- Experience executing co-marketing campaigns, partner activations, or go-to-market (GTM) programs with external partners
- Strong analytical skills and experience leveraging AI tools to improve marketing workflows and operational efficiency
- Excellent written and verbal communication skills
- Experience managing complex creative workflows, localization processes, and digital asset lifecycles
- Proficiency with project management and/or digital asset management platforms, such as Asana, Jira, Monday.com, or comparable tools
Company Overview
Company H1B Sponsorship