Note: The job is a remote job and is open to candidates in USA. WorkMagic is an AI-powered marketing measurement and experimentation platform that helps brands understand marketing performance and drive incremental growth. The Event Marketing Manager will build and execute event programs, manage events end-to-end, generate qualified leads and pipeline, support product adoption, develop partner relationships, and measure event performance and ROI.
Responsibilities
- Drive pipeline through events: Plan and execute conferences, dinners, webinars, partner events, and community programs that generate qualified leads, meetings, and pipeline
- Support product launches and adoption: Use events and campaigns to introduce new products and features, educate customers and prospects, and drive awareness and adoption
- Own events end-to-end: Manage strategy, audience, promotion, speakers, logistics, execution, follow-up, and measurement
- Build strong partner relationships: Work closely with customers, advertising platforms, technology partners, speakers, and event organizers to create high-impact joint programs
- Measure and optimize: Track event performance across attendance, qualified leads, meetings, pipeline, product engagement, and ROI, and continuously improve based on results
Skills
- 4–7+ years of experience in event, field, demand generation, or partner marketing
- Results-driven: focused on qualified leads, pipeline, product adoption, and measurable business impact
- Strong experience owning in-person and virtual events end-to-end
- Excellent relationship-building skills with partners, customers, speakers, and internal stakeholders
- AI-native and highly resourceful: comfortable using AI to move faster, improve quality, and scale execution
- Strong project management, communication, and analytical skills, with the ability to thrive in a fast-moving startup environment
- Ideally in B2B SaaS or MarTech
- Experience marketing to ecommerce, retail, consumer brands, or marketing executives
- Experience working at a B2B SaaS or marketing technology company
- Existing relationships within the ecommerce, advertising, or marketing ecosystem
- Familiarity with marketing measurement, attribution, advertising platforms, or analytics
Company Overview
Company H1B Sponsorship