Note: The job is a remote job and is open to candidates in USA. Eleanor Health is an addiction and mental health services provider delivering whole-person care. The Content Operations Specialist manages the production, review, publication, and ongoing optimization of accurate, accessible, search-optimized content, while maintaining content workflows and supporting AI-assisted content operations.
Responsibilities
- Own the day-to-day content production pipeline, coordinating assignments, deadlines, editorial and clinical reviews, approvals, staging, and publication against priorities established by the Sr. Manager
- Produce, build, and publish location pages, service pages, educational articles, FAQs, and guides in Sanity using structured content models, including required metadata, schema inputs, internal links, and calls to action
- Conduct pre- and post-publication quality assurance to verify content accuracy, formatting, functionality, and consistency. Coordinate with internal subject matter experts to confirm operational details such as locations, services, and insurance acceptance
- Maintain the content library throughout its lifecycle, coordinating scheduled refreshes, consolidation, and retirement of outdated content while documenting publication history, URL changes, and redirects
- Operate Eleanor Health's AI-assisted Content Engine, executing established workflows to develop briefs, generate and refine drafts, and prepare content for editorial and clinical review
- Apply human editorial judgment to AI-assisted content, verifying factual claims against approved sources and editing for accuracy, clinical sensitivity, brand voice, and readability. Maintain citations and source documentation
- Maintain Content Engine prompts, templates, editorial guidelines, and quality standards. Identify recurring issues, recommend improvements, and implement approved workflow changes
- Evaluate Content Engine performance, including output quality, recurring errors, revision requirements, and review efficiency, using findings to recommend improvements to the production process
- Apply established on-page SEO standards, including titles, headings, meta descriptions, internal linking, image alt text, URL structure, and structured data inputs
- Optimize content for traditional and AI-powered search through clear information architecture, direct answers, relevant question-and-answer formats, consistent terminology, and credible citations
- Conduct keyword, topic, search intent, and audience-question research to support briefs and recommend content creation or refresh opportunities aligned with established priorities
- Monitor content-level performance in Google Search Console, Ahrefs, and approved AI visibility tools. Identify opportunities for improvement and conduct routine content-level SEO quality assurance, escalating technical issues to the appropriate partners
- Collaborate with the Reputation & AI Visibility Specialist on content supporting local search visibility, accurate business information, reputation initiatives, and AI citations and recommendations
- Adapt approved content and messaging for social media, email, video scripts, and downloadable resources in collaboration with channel owners and creative partners
- Coordinate content briefs, approved copy, source materials, deliverables, and applicable reviews with designers, video producers, and other creative partners. Support the organization and publication of completed assets in accordance with established standards
- Maintain a centralized content calendar, intake queue, and production tracker that provide visibility into priorities, assignments, deadlines, dependencies, review status, and publication
- Manage day-to-day production schedules and stakeholder coordination, proactively resolving routine bottlenecks, communicating risks or delays, and escalating priority conflicts or decisions requiring strategic direction
- Maintain clear, repeatable operational documentation, including publishing checklists, standard operating procedures, workflow instructions, and editorial guidance
- Provide regular reporting on content throughput, production timelines, review turnaround, outstanding deliverables, and process improvements, with actionable recommendations for the Sr. Manager
- Apply Eleanor Health's brand voice and person-first, stigma-free communication standards, ensuring content is accurate, compassionate, accessible, and respectful of people seeking care
- Follow established privacy and confidentiality policies, including applicable HIPAA and 42 CFR Part 2 requirements. Protect patient information and use only appropriately authorized patient stories, testimonials, or other sensitive materials
- Identify and escalate sensitive clinical claims, privacy concerns, and compliance questions to authorized reviewers. Document required approvals and ensure unresolved concerns are addressed before publication
Skills
- 3+ years in content operations, editorial production, content marketing, or a related field, with demonstrated experience managing content workflows, coordinating stakeholders, and delivering content from assignment through publication
- Hands-on experience using large language models such as Claude or ChatGPT in content workflows, including prompting, drafting, editing, fact-checking, and evaluating output quality. Ability to follow established AI content governance standards and identify opportunities for process improvement
- Experience working in a content management system such as Sanity, WordPress, Contentful, or similar. Familiarity with structured content, metadata, and basic Markdown or HTML, with the ability to learn new publishing systems quickly
- Working knowledge of on-page SEO, keyword and topic research, internal linking, and content optimization for traditional and AI-powered search
- Strong editorial skills, with demonstrated ability to write and edit clear, accurate, accessible content, adapt messaging across channels, verify factual claims, and maintain consistent brand voice
- Demonstrated ability to independently manage complex content workflows, coordinate stakeholders, anticipate dependencies, and deliver accurate, approved content on schedule
- Experience coordinating with writers, designers, subject matter experts, and other stakeholders to move content through review, approval, and publication. Ability to communicate clearly, manage dependencies, and follow through on commitments
- Sound editorial judgment, attention to detail, and the ability to recognize when content requires additional clinical, legal, technical, or compliance review before publication
- Familiarity with Google Search Console, Ahrefs, or AI visibility monitoring tools is preferred
- Experience creating or managing content in healthcare, behavioral health, substance use disorder treatment, or another regulated industry
- Familiarity with schema markup, structured data, and technical SEO concepts
- Experience implementing, managing, or improving AI-assisted content production workflows
- Familiarity with creative collaboration tools such as Canva or Figma, particularly for reviewing assets, working with templates, or coordinating with design partners
Benefits
- Benefits package for full-time employees: generous paid time off, prorated for new employees, including 12 vacation days, 12 wellness (sick) days, 3 floating holidays, and 9 company-observed holidays.
- Jury Duty, Voting Leave, and other forms of paid time off may be available to full-time employees.
- Eleanor-paid medical and dental insurance plans, with affordable vision coverage, for full-time employees.
- 401(k) plan with 3% match for full-time employees.
- Short-term disability for full-time employees.
- Long Term Disability (employee paid) for full-time employees.
- Life Insurance, with Eleanor- and employee-paid options, for full-time employees.
- Eleanor Health’s Paid Family & Medical Leave (PFML) for approved family and medical reasons, such as the birth, adoption, or fostering of a child, and serious health conditions affecting the employee or a family member/significant other; for full-time employees.
- Wellness perks and benefits for full-time employees, including a mindfulness app reimbursement, EAP with eight face-to-face sessions, and virtual health and wellness visits covered by the medical plan.
- Remote (United States)
Company Overview