Note: The job is a remote job and is open to candidates in USA. Zesty Paws, part of the Health & Happiness (H&H) Group, provides premium wellness products for pets and is part of an international portfolio focused on nutrition and lifetime wellness. The Amazon and Chewy Paid Media Manager will lead the strategy and execution of paid search and programmatic media, manage a multi-million-dollar budget, analyze performance to maximize ROI, and lead a team of paid media coordinators.
Responsibilities
- Partner with brand managers and content teams to drive testing, reporting, optimization, and performance analysis across paid media channels
- Own hands-on, high-touch campaign management across Amazon and Chewy
- Manage a multi-million-dollar paid media budget with a strong focus on efficiency and incrementality
- Collaborate with Amazon and agency partners to manage paid media across Search and Programmatic (DSP), developing and executing campaigns that deliver highly incremental return
- Lead and manage a team of 3–5 paid media coordinators supporting four brands across the adult, infant, and pet nutritional care categories
- Leverage Amazon Marketing Cloud (AMC) to unlock advanced audience insights, measure cross-channel impact, and optimize media performance through data-driven analysis
- Generate weekly performance reports, conduct in-depth analyses, and translate insights into actionable optimization strategies to improve channel performance
- Proactively develop creative and media strategies that improve indexing, search rank, and product run rates through both paid and organic levers, driving overall brand growth and visibility
Skills
- 5+ years of hands-on experiencing managing Amazon advertising and performance reporting
- 1+ years of direct people management experience
- 3+ years of Amazon listing and account management experience
- Experience managing Chewy paid media, both onsite and offsite
- Demonstrated ability to defend media choices both analytically and critically, taking all business objectives and marketing goals into consideration
- Strong (written and verbal) communication and interpersonal skills
- Ability to communicate clearly and collaboratively with internal and external partner
- Strong relationship building skills
Benefits
- Unlimited opportunities to excel across a breadth of disciplines, with new pathways and opportunities to explore throughout your career.
- Team members are empowered to positively contribute to the organization’s high-impact culture and supported in bringing their whole selves to work.
- Local candidates work from the Orlando office three days per week.
Company Overview