Note: The job is a remote job and is open to candidates in USA. Dice is a healthcare-focused organization seeking a Web Analytics Specialist to support digital measurement and insight generation. The role involves designing dashboards, analyzing digital behavior, and collaborating with various teams to improve reporting and decision-making.
Responsibilities
- Design, update, and optimize Power BI dashboards that give stakeholders clear visibility into website, campaign, and funnel performance
- Analyze digital behavior and marketing results to uncover trends, explain performance shifts, and translate findings into practical recommendations
- Develop meaningful measurement frameworks and introduce new KPIs that improve how online engagement and conversion activity are evaluated
- Use website analytics data to answer detailed business questions, including page-level interaction patterns and audience engagement across digital properties
- Work closely with marketing, web, data, and engineering partners to align reporting needs, improve data usability, and support informed decision-making
- Oversee recurring performance reporting while also responding to ad hoc analytical requests tied to evolving business priorities
- Manage multiple stakeholder needs at once, ensuring deadlines are met without losing focus on quality or strategic value
- Query and interpret data within Databricks and collaborate with engineering teams on data accessibility, structure, and analytics readiness
- Support analytics tagging and tracking initiatives through tools such as Tealium and contribute to reporting environments connected to layered data models, including Silver and Gold data assets
Skills
- Approximately 6-7 years of experience in web analytics, digital analytics, or a related analyst role
- Hands-on expertise building reporting dashboards in Power BI and presenting insights in a way that supports business action
- Strong analytical and coding skills, with experience querying and working with large datasets in platforms such as Databricks
- Proven ability to use website analytics tools and tagging platforms, including Google Analytics, Google Tag Manager, and Tealium
- Experience evaluating marketing funnels, campaign performance, and paid media results using data-driven methods
- Familiarity with reporting and workflow tools such as Alteryx, along with a strong understanding of dashboard development and performance measurement
- Ability to communicate effectively with technical and non-technical stakeholders in a highly collaborative environment
- Preferred experience with Medallion Architecture and working with structured data layers such as Silver and Gold
Benefits
- Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance.
- Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan.
- Free online training.
Company Overview