Note: The job is a remote job and is open to candidates in USA. Gravity Infosolutions, Inc. is seeking an experienced Salesforce Marketing Cloud (SFMC) Techno-Functional Consultant. The role is responsible for leading end-to-end SFMC implementations, translating marketing and business requirements into scalable solutions, and providing technical guidance across architecture, integrations, automation, and customer engagement.
Responsibilities
- Lead end-to-end Salesforce Marketing Cloud implementations, including requirements gathering, solution design, development, testing, deployment, and production activities
- Work with business stakeholders to understand marketing, customer engagement, and campaign requirements
- Translate business requirements into functional and technical SFMC solutions
- Design and implement customer journeys, marketing automation, segmentation, and personalization solutions
- Provide technical guidance on SFMC architecture, integrations, and implementation approaches
- Collaborate with Salesforce, CRM, data, analytics, and integration teams
- Facilitate requirement workshops, solution discussions, and technical walkthroughs
- Troubleshoot production issues, perform root-cause analysis, and drive resolution
- Prepare functional specifications, solution designs, and technical documentation
Skills
- 5+ Years
- • 5+ years of Salesforce Marketing Cloud (SFMC) experience
- • Strong hands-on experience with:
- • Email Studio
- • Journey Builder
- • Automation Studio
- • Contact Builder
- • Content Builder
- • AMPscript
- • Strong understanding of SFMC data architecture, segmentation, personalization, and campaign execution
- • Experience with SFMC integrations and APIs
- • Experience designing and implementing customer journeys and marketing automation solutions
- • Strong understanding of digital marketing and customer engagement processes
- • Experience gathering requirements and converting them into functional and technical specifications
- • Strong stakeholder communication and problem-solving skills
- • Experience working in Agile/Scrum environments
Benefits
- Remote work
Company Overview