Note: The job is a remote job and is open to candidates in USA. WorkCare is seeking a Senior Partner Program Manager to build and scale our partner ecosystem from the ground up. This role is responsible for developing and executing WorkCare's partner strategy, recruiting and activating new partners, establishing program structure and operational processes, and creating a repeatable framework that drives long-term pipeline and revenue growth.
Responsibilities
- Identify, recruit, and onboard strategic partners aligned with WorkCare's growth goals
- Build a target account list and partner recruitment strategy focused on: Brokers and consultants, TPAs, Workers' compensation carriers, Staffing organizations, EHS and safety providers, Insurance and risk management firms, Occupational health and healthcare organizations, Technology partners
- Develop outreach strategies to engage prospective partners
- Evaluate potential partnerships based on strategic fit, market opportunity, and revenue potential
- Build and maintain a healthy pipeline of prospective partners
- Design and implement WorkCare's partner program infrastructure
- Develop partner tiers, eligibility requirements, benefits, and engagement models
- Create partner onboarding, activation, and retention processes
- Build partner playbooks, workflows, documentation, and program guidelines
- Collaborate with leadership to establish partner goals, incentives, and success criteria
- Develop scalable processes that support future program growth
- Create partner onboarding and training programs
- Develop partner-facing resources including: Sales materials, Service overviews, Playbooks, Presentations, FAQs, Marketing collateral
- Ensure partners understand WorkCare's solutions, value proposition, and referral process
- Conduct regular partner meetings and business reviews
- Develop programs that increase partner engagement, referrals, and opportunity creation
- Collaborate with the marketing team to execute partner marketing initiatives
- Support development of: Joint webinars, Events, Campaigns, Content collaborations, Referral programs, Thought leadership opportunities
- Coordinate co-marketing activities that generate awareness, leads, and pipeline
- Identify opportunities for strategic account targeting with partners
- Drive partner-sourced and partner-influenced pipeline growth
- Work closely with Sales and Business Development teams to align partner activities with revenue objectives
- Facilitate introductions, referrals, and co-selling opportunities
- Track partner-generated opportunities from initial engagement through closed business
- Support annual pipeline and revenue goals associated with partner channels
- Implement processes and reporting that measure partner performance
- Track: Partner recruitment, Partner activity, Referrals, Pipeline creation, Revenue contribution, Program engagement
- Maintain partner records and performance metrics in CRM systems
- Develop dashboards and executive reporting on partner program effectiveness
- Continuously improve program operations using performance data and partner feedback
- Perform additional duties and assume additional responsibilities as identified by manager for the efficient operation of WorkCare
Skills
- 5–8+ years of experience in: Partnerships, Channel development, Business development, Alliance management, Partner marketing, Strategic relationship management
- Demonstrated success recruiting and managing external business partners
- Experience building programs, processes, or operational frameworks
- Strong project management and organizational skills
- Ability to work independently in a fast-paced growth environment
- Excellent communication, presentation, and relationship-building abilities
- Experience collaborating across sales, marketing, operations, and executive leadership
- Proficiency with CRM and marketing automation platforms
- Strong ability to execute campaigns across multiple channels and stakeholders
- Strong project management and communication skills
- Strong verbal, written and interpersonal communication skills
- Must be able to demonstrate the ability of maintaining privacy and confidentiality
- Strong critical thinking skills; problem solving, and decision making
- Must have the ability to gather data, compile information and prepare reports
- Ability to manage multiple priorities, with attention to detail and accuracy
- Ability to create and edit written materials
- Ability to communicate effectively to a variety of audiences
- Skill in organizing resources and establishing priorities
- Demonstrate cooperative behavior with colleagues, supervisors and clients
- Strong time management, organizational, and follow-through skills
- Ability to meet and exceed daily and weekly individual performance goals
- Ability to work independently as well as assisting other team members when needed
- Strong client-facing and teamwork skills
- Must be competent in the Windows operating system environment, Microsoft Office Suite (Outlook, Word, Excel and PowerPoint) and learn other software as needed
- Occupational health
- Healthcare services
- Workers' compensation
- Insurance and risk management
- Employee benefits
- Staffing organizations
- EHS and workplace safety industries
- Experience launching or scaling a partner program from the ground up
- Experience working with brokers, TPAs, carriers, consultants, or referral networks
Benefits
- Paid time off
- Medical, dental, vision, and critical illness insurance
- HSA, HRA, and FSA
- Life and disability insurance
- EAP
- 401K
- Legal and identity theft coverage
- Pet insurance
Company Overview