Note: The job is a remote job and is open to candidates in USA. Cardiff is a lending company that provides funding to small businesses across the country. Cardiff is seeking a Salesforce System Administrator to own the administration, stability, optimization, troubleshooting, and continuous improvement of its complex Salesforce environment while partnering with technical teams and business stakeholders.
Responsibilities
- Build, maintain, and troubleshoot Salesforce Flows, including record-triggered, screen, scheduled, and autolaunched Flows
- Configure custom objects, fields, record types, Lightning pages, validation rules, formulas, reports, and dashboards
- Manage users, permission sets, profiles, roles, sharing rules, and field-level security
- Troubleshoot Flow failures, permission issues, automation conflicts, data problems, and other Salesforce issues
- Troubleshoot record assignment, ownership, routing, and conversion issues across Salesforce automation, assignment rules, integrations, and third-party tools
- Perform impact and dependency analysis before changing existing automation or configuration
- Evaluate business requirements and existing Salesforce functionality before introducing new fields, automation, or configuration, and recommend the simplest scalable solution that addresses the underlying business need
- Test changes in sandbox, support UAT and regression testing, deploy changes, and validate them in Production
- Proactively communicate planned Salesforce changes, expected business and system impacts, deployment timing, and post-deployment outcomes to relevant stakeholders. Ensure material Production changes are documented and follow established change-management and review processes
- Support Salesforce integrations and collaborate with the Salesforce and Software Engineering teams on more complex technical issues
- Support and test managed-package upgrades
- Maintain data quality through audits, duplicate management, imports, exports, mass updates, and cleanup
- Build reports and dashboards that provide useful business and operational insights
- Work directly with stakeholders to translate business requirements into scalable Salesforce solutions
- Monitor Production and proactively investigate automation failures and recurring issues
- Maintain documentation and provide user support and training when needed
- Develop a working understanding of Cardiff's Salesforce architecture, primary business processes, integrations, managed packages, and release process
- Review the active Salesforce backlog and understand current production issues and business priorities
- Map critical Lead and Opportunity lifecycle automation and identify high-risk dependencies
- Begin documenting significant technical debt, recurring issues, and opportunities for improvement
- Independently own Salesforce administration and production troubleshooting within the defined scope of the role
- Resolve priority issues through root-cause analysis rather than temporary workarounds
- Establish stronger visibility into Flow failures, automation conflicts, integration issues, and Salesforce technical debt
- Recommend improvements to Salesforce governance, documentation, testing, and release processes
- Begin reducing or consolidating obsolete and unnecessarily complex automation
- Own a prioritized Salesforce improvement roadmap based on business impact, system risk, and technical debt
- Demonstrate measurable improvement in Salesforce stability, issue resolution, documentation, and release quality
- Establish clear standards for how new Salesforce requests move from requirements through solution design, testing, UAT, deployment, and Production validation
- Provide leadership with a clear understanding of the health of the Salesforce environment, major risks, technical debt, and recommended priorities
Skills
- Salesforce Certified Administrator, required
- Salesforce Certified Platform App Builder, required
- 5+ years of hands-on Salesforce Administrator experience
- Demonstrated experience performing root-cause analysis across complex Salesforce automation
- Advanced experience designing, troubleshooting, and optimizing Salesforce Flow
- Strong understanding of Salesforce order of execution, security, permissions, sharing architecture, and field-level security
- Experience working with custom objects, fields, record types, validation rules, formulas, reports, and dashboards
- Experience supporting integrations between Salesforce and external applications or APIs
- Experience troubleshooting integration users, API-driven record changes, data mappings, and automation conflicts
- Experience with sandbox management, UAT, regression testing, deployment, Production validation, and release management
- Experience with Data Loader or similar Salesforce data-management tools
- Working knowledge of SOQL for data investigation, validation, and troubleshooting
- Understanding of Salesforce automation best practices, bulk processing, and governor limits
- Experience using debug logs, Flow interviews, Flow Trigger Explorer, scheduled jobs, Setup Audit Trail, and other Salesforce diagnostic tools
- Ability to understand dependencies and downstream impact before making changes
- Strong communication skills with both technical and non-technical stakeholders
- Comfortable using AI-assisted tools for research, troubleshooting, documentation, and productivity
- Experience in financial services, lending, or fintech
- Experience with Lead and Opportunity lifecycle architecture, routing, assignment, and conversion
- Experience supporting and upgrading third-party Salesforce managed packages
- Experience partnering directly with Salesforce Developers, Software Engineers, Data teams, Product Managers, and business stakeholders
- Additional Salesforce certifications
Benefits
- Performance bonus of up to $20,000, tied to delivery and business outcomes
- Medical, dental, and vision coverage
- 401(k) plan
- Flexible PTO and observed holidays
- Remote-first, with support for your home-office setup
Company Overview
Company H1B Sponsorship