Note: The job is a remote job and is open to candidates in USA. KiddeFenwal is a global leader in fire suppression systems and safety controls, seeking a Sales Director for India. This role involves leading commercial strategy, driving revenue growth, and managing key customer relationships while ensuring alignment with global business objectives.
Responsibilities
- Develop and execute the India commercial strategy aligned with regional and global business objectives
- Own revenue targets, profitability goals, and market share growth for India
- Lead short- and mid-term strategic planning (1–3 years) including market penetration and expansion initiatives
- Identify and prioritize key end-user segments, vertical markets, and growth opportunities
- Drive new business acquisition across India through direct engagement and channel partnerships
- Serve as executive sponsor and primary relationship owner for highly visible, strategic, and national accounts
- Identify large and complex bid opportunities; lead negotiation strategy and commercial positioning
- Oversee proposal development, pricing strategy, value positioning, and contract negotiations
- Build and maintain a strong national pipeline and ensure accurate forecasting of sales opportunities
- Develop and expand distribution networks and channel partnerships across India
- Lead territory planning and channel performance management
- Strengthen relationships with distributors, system integrators, consultants, and key influencers
- Ensure channel alignment with company strategy and compliance standards
- Build long-term strategic relationships with key customers, consultants, and industry stakeholders
- Represent the company at industry events, trade associations, and customer engagements
- Provide regular market intelligence including competitor activity, pricing trends, and customer feedback
- Deliver insights to leadership to influence product development and go-to-market strategies
- Lead, coach, and develop the India sales team to achieve performance targets
- Establish clear KPIs, accountability structures, and performance management processes
- Foster a high-performance, customer-centric sales culture
- Influence cross-functional teams including operations, finance, and marketing
- Ensure disciplined CRM management, reporting, and forecasting accuracy
- Monitor sales performance metrics and implement corrective actions where required
- Maintain compliance with contractual, legal, and regulatory requirements
- Drive continuous improvement in sales processes and commercial effectiveness
Skills
- 8–12+ years of progressive sales experience, with at least 3–5 years in a leadership role
- Proven success in national sales management and territory expansion
- Strong experience in distribution/channel development across India
- Demonstrated experience managing large, complex negotiations and contractual agreements
- Experience presenting technical and commercial solutions to distributors, end users, consultants, and influencers
- Strong understanding of compliance, contractual frameworks, and commercial risk management
- Excellent written and verbal communication skills
- Strong leadership presence with the ability to influence at executive level
- High level of initiative, strategic thinking, and business acumen
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Teams, Outlook) and CRM systems
- Willingness to travel up to 40–50% nationally
- Bachelor's degree required
- Experience within the Fire Protection industry strongly preferred
- Master's degree in Business or related field preferred
Company Overview