Note: The job is a remote job and is open to candidates in USA. Hyperproof is a company focused on risk and compliance management, and they are seeking a Partner Marketing Manager to enhance their partner ecosystem. This role involves driving new partner acquisition, creating enablement programs, and collaborating on co-marketing strategies to generate pipeline and revenue.
Responsibilities
- Drive demand for net-new partners across resellers, MSSPs, auditors, and GSIs, creating collateral and programs such as pitch decks, partner webinars, and email marketing
- Leverage Hyperproof’s broader marketing campaigns and demand gen programs to specifically drive growth in new partnerships
- Support our partner GTM organization in 1:1 and ABM efforts aimed to acquire target partner organizations
- Create and maintain high-impact partner enablement programs, including enablement decks, webinars, and newsletters to accelerate time-to-value for new partners
- Collaborate with and support other internal partner programs designed to drive partner adoption, including partner training, partner portals, certification programs, and partner communities or advisory boards
- Collaborate directly with partners to build and execute integrated campaigns designed to acquire mutual logos, generate pipeline, and upsell existing customer bases
- Create co-branded collateral, templates, and scalable campaign kits designed to help partners self-serve
- Co-host webinars and in-person events to support partner-led ABM outreach, and drive strategy for field programs such as executive dinners and event sponsorships
- Coordinate joint PR, customer success stories, media announcements, and social amplification to spotlight strategic alliances and market milestones
Skills
- 5+ years of marketing experience, with at least 2 years dedicated specifically to channel, alliance, or partner marketing within a B2B SaaS environment (experience working with compliance, risk, or cybersecurity ecosystems is a plus)
- Prior experience working with diverse partner types, particularly resellers, MSSPs, GSIs, and/or auditors
- Proven track record as a self-starter who is comfortable setting strategy in new environments, possesses a strong bias for action, and balances strategic program design with a hands-on approach to execution
- Exceptional relationship management skills with an ability to influence and collaborate across external partner teams and internal organizations (marketing, sales, product, operations)
- Education preferred: Bachelor's degree in Marketing, Business, or related field
- Note: you must be currently authorized to work in the United States on a full-time basis
Benefits
- Annual compensation reviews + equity
- Unlimited PTO: strongly encouraged to unplug and recharge
- Health: coverage for medical, dental, and vision - employee and dependents
- 401K, which vests immediately, complete with a 4% company match
- 12 weeks of Parental leave and 1 year free diapers and wipes with Honest
- Annual company in-person events and quarterly in-person connects
- $500 home office stipend - at the time of hire. Any additional home office needs are requested as needed.
- $100 quarterlypaid wellness stipend
- Pet insurance discount
- Slack channel notifications turn off after 5 pm based on your time zone
- Two Hypercharge weeks of rest where we close company-wide (July & Dec)
Company Overview