Note: The job is a remote job and is open to candidates in USA. SusieCakes Bakery is a bakery specializing in made-from-scratch desserts and community-centered celebrations. The Marketing Coordinator will support local and regional marketing across social, digital, PR, and community channels, coordinating content, partnerships, campaigns, website updates, and in-bakery marketing activities.
Responsibilities
- Own the social media content calendar and publish on Instagram and TikTok
- Write on-brand copy and brief creators, photographers, influencers, and interns
- Engage with our online community, including comments, DMs, tagged posts, and user-generated content
- Track social trends and recommend ways to improve performance
- Coordinate logistics for influencer partnerships, PR requests, donations, and events
- Write PR briefs for agency partners
- Build website product pages and coordinate in-bakery marketing updates
- Review SMS campaigns and write content for Pinterest and AI-driven search
Skills
- * 1–3 years of experience in marketing, social media, brand coordination, or a related field
- * Exceptional organizational skills and meticulous attention to detail
- * Strong project management and time management skills with the ability to meet deadlines in a fast-paced, remote work environment
- * Proactive self-starter who takes ownership and approaches new challenges with initiative and resourcefulness
- * Excellent written communication skills with the ability to tailor messaging across channels and audiences
- * Experience managing Instagram, TikTok, Pinterest, LinkedIn, and other social media platforms using current best practices
- * Comfortable interacting with customers across social media and online communities while maintaining a consistent brand voice
- * Bachelor's degree required
- * Must reside within a reasonable commuting distance of a SusieCakes bakery location (approximately 30 miles) to support occasional on-site needs, quick-turn projects, and in-person marketing activations
- * Ability to travel to other SusieCakes bakeries for meetings, events, bakery openings, and marketing activations. Travel is approximately 20% of the role and may include overnight stays of 1–3 nights depending on business needs
- * Must have a reliable source of transportation to support required travel to bakeries, events, and marketing activations
- * Ability to sit or remain at a computer workstation for extended periods while performing administrative tasks
- * Ability to communicate effectively via phone, email, messaging, and video conferencing
- * Ability to stand or walk for short periods during events or on-site visits
- * Ability to lift and carry up to 25 pounds occasionally (e.g., marketing materials, event supplies)
- * Must be able to speak, read, and write English for safety purposes
- * Experience with consumer, hospitality, retail, food & beverage, or lifestyle brands is preferred
- Marketing, Communications, or a related field preferred
Benefits
- Remote work, based in Dallas, Austin, or Nashville
- Full-Time, Exempt
- About 20% Travel
Company Overview