Note: The job is a remote job and is open to candidates in USA. Eurofins Medical Device Services US is hiring a Marketing Communications Manager to advance business priorities, strengthen brand visibility, and generate measurable demand. The role develops and executes integrated campaigns, creates content and sales tools, partners with cross-functional teams, and manages lead nurturing, events, performance tracking, and agency relationships.
Responsibilities
- Develop and execute integrated marketing communications strategies, campaigns, and lead the annual medical device services marketing plan process aligned to business objectives, audience needs, and growth priorities
- Lead campaign planning from strategy through execution, including value proposition development, creative briefs, messaging, content mapping, activation plans, and performance measurement
- Create, edit, and manage high-impact content across channels, including web pages, email campaigns, paid media, sales enablement materials, thought leadership assets, presentations, social media, webinars, and event materials
- Partner with marketing colleagues, sales, technical SMEs, leadership, agencies, and external vendors to ensure cohesive messaging, strong execution, and alignment across target audience touchpoints
- Manage marketing automation, email marketing, lead nurturing, inbound lead processes, and lead scoring in partnership with sales and digital teams
- Plan and execute tradeshows, events, webinars, and promotional campaigns, including messaging, graphics, schedules, speaker coordination, and post-event follow-up in coordination with the marketing tradeshow specialist
- Own campaign performance tracking, KPI reporting, budget management, and optimization recommendations to improve engagement, lead generation, and marketing effectiveness
- Uphold brand standards and ensure consistent, compelling messaging across all marketing materials, digital channels in partnership with the marketing digital specialist, sales tools, and external communications
- Manage agency relationships, project timelines, deliverables, and budgets to ensure work is completed on time, on brand, and aligned to business goals
Skills
- Integrated marketing communications strategy and campaign execution
- Demand generation, lead nurturing, and campaign performance optimization
- Clear, persuasive writing for technical, B2B, and audience-specific messaging
- Problem solving, sound judgment, attention to detail, and adaptability in a fast-paced environment
- Cross-functional collaboration and stakeholder influence without direct authority
- Project management, budget oversight, vendor coordination, and deadline accountability
- Marketing automation, CRM, analytics, and KPI reporting
- + Has 8 to 10 years of progressive marketing communications experience
- + Brings a proven track record of developing campaigns that drive measurable engagement, demand generation, and qualified lead growth
- + Combines strategic thinking with strong execution, moving confidently from planning and messaging through activation, measurement, and optimization
- + Is a resourceful problem solver who can navigate ambiguity, remove barriers, and keep complex projects moving forward
- + Influences effectively without authority by building trust, aligning stakeholders, and communicating recommendations with clarity and confidence
- + Writes clearly and persuasively, with the ability to translate complex technical information into audience-focused marketing messages
- + Works well in a collaborative, fast-paced environment while maintaining strong organization, attention to detail, and accountability for deadlines
- Bachelor's degree in marketing, communications, journalism, public relations, business, or a related field required
- 8 to 10 years of experience in marketing communications, campaign management, demand generation, content marketing, or a related marketing role required
- Demonstrated experience with Adobe Creative Cloud, Canva, CRMs, and marketing automation platforms
- Experience managing agencies, vendors, budgets, and cross-functional marketing projects
- Preferably in a B2B, technical, scientific, life sciences, medical device, biopharma, or regulated industry environment
- Experience in life sciences, medical device, biopharma, laboratory services, healthcare, manufacturing, technology, or another technical B2B environment preferred
Benefits
- Excellent full time benefits including comprehensive medical coverage, dental, and vision options
- Life and disability insurance
- 401(k) with company match
- Paid vacation and holidays
- Remote options available
Company Overview