Note: The job is a remote job and is open to candidates in USA. Comcentric Inc. is seeking a Marketing Analyst II to support integrated B2B marketing campaigns for a leading telecommunications company. The role manages campaign strategy, coordination, execution, tracking, reporting, timelines, creative approvals, budgets, and cross-functional collaboration across paid, owned, and earned channels.
Responsibilities
- Develop and execute integrated campaign strategies across paid, owned, and earned channels
- Map campaign tactics and channel sequencing to customer-journey stages, audience needs, and campaign objectives
- Translate campaign strategy into actionable channel plans that define the purpose and timing of each tactic
- Develop, review, and approve advertising tactics and creative materials, ensuring consistency across customer touchpoints
- Confirm that campaign messaging and creative align with brand guidelines and legal or compliance requirements
- Create and maintain campaign strategy, creative, and status presentations for internal stakeholders and leadership
- Manage campaign timelines, milestones, dependencies, approvals, and deliverables across multiple concurrent campaigns
- Coordinate with creative, media, marketing operations, email/lifecycle/CRM, analytics, legal, and agency or vendor partners
- Maintain campaign documents related to messaging, creative versions, approvals, and legal or compliance requirements
- Route campaign materials through established review and approval workflows
- Monitor campaign performance against key performance indicators across the marketing funnel and customer journey
- Compile campaign updates, performance reports, and recommendations for stakeholders
- Track campaign budgets and identify or escalate potential variances
- Serve as a primary point of contact for cross-functional partners supporting active campaigns
Skills
- • 2–4 years of professional experience in integrated campaign management, marketing, advertising, demand generation, or a related area
- • Experience planning or executing campaigns across multiple marketing channels
- • Understanding of the customer journey, marketing funnel, channel strategy, and campaign sequencing
- • Experience managing multiple campaign timelines, deliverables, stakeholders, and approval processes simultaneously
- • Ability to coordinate effectively with creative, media, email/CRM, marketing operations, legal, analytics, and agency partners
- • Experience reviewing campaign messaging and creative for consistency and alignment
- • Ability to monitor campaign KPIs and prepare clear updates or reports for stakeholders
- • Strong project-management, organizational, presentation, and written communication skills
- • Ability to learn quickly, work independently, and operate effectively within an established marketing strategy
- • B2B, enterprise, telecommunications, technology, or SaaS marketing experience
- • Experience supporting integrated demand-generation or customer-lifecycle campaigns
- • Experience working with external creative, media, or advertising agencies
- • Familiarity with campaign budget tracking, creative approval workflows, and legal or compliance reviews
Benefits
- Remote work arrangement
- Full-time contract employment
Company Overview