Note: The job is a remote job and is open to candidates in USA. Certified Collectibles Group is a provider of expert services for collectibles and is seeking a Manager, Social Analytics and Insights to lead social media measurement and reporting across its portfolio of brands. The role turns performance data into actionable insights, develops dashboards and reporting standards, analyzes content and campaign performance, and presents recommendations to marketing and company leadership.
Responsibilities
- Own weekly, monthly, quarterly, and annual social media reporting
- Build and maintain dashboards across brands and platforms
- Work with Social Media – Senior Manager to establish consistent KPIs and reporting standards across the organization
- Analyze content, campaign, influencer, and user-generated content performance
- Identify the formats, topics, and creative approaches driving results
- Provide clear recommendations to improve future content and campaigns
- Conduct competitor, audience, and industry trend analysis
- Present findings and recommendations to marketing and company leadership teams
- Partner with Director of Social and Marketing Managers to fulfill data requests, proactively recommending metrics to track and/or reporting structures based on communicated business questions
- Evaluate and recommend social analytics, listening, and reporting tools based on team needs and industry capabilities
- Leverage social analytics, listening, and reporting tools in deliverables
- Use AI social listening and workflow management tools to optimize deliverables
- Stay current on emerging metrics, trends, and capabilities across existing and new social analytics, listening, and reporting platforms, as well as native social app analytics
Skills
- 4-6 years of experience in social media analytics, digital analytics, or audience insights
- Strong knowledge of organic social media metrics and platform analytics
- Advanced proficiency in at least one social analytics or reporting tool (Hootsuite, HubSpot, Meltwater, Sprout, Sprinklr, etc.)
- Advanced proficiency in building and optimizing Boolean search strings for custom social listening and reporting insights
- Proficiency in at least one AI analytics or reporting tool (Talkwalker/Lumen, Archive, Jasper, etc.)
- Experience with dashboards and data visualization tools (Tableau, Power BI, Google Data Studio, etc.)
- Ability to translate complex data into clear, actionable recommendations
- Strong communication and presentation skills
- Experience working across multiple brands or business units
- Familiarity with influencer reporting
- Comfortable working with AI tools to optimize workflow (Claude, Copilot, ChatGPT, etc.)
Benefits
- This is a remote position.
- Competitive compensation commensurate with experience
- Comprehensive benefits including Medical, Vision, and Dental Insurance
- PTO & Paid Holidays
- 401(k) retirement plan
- Career Development & Learning opportunities
Company Overview