Note: The job is a remote job and is open to candidates in USA. Wiz is a cybersecurity company providing an AI-powered platform to secure cloud and AI applications. The Global Marketing Programs Manager will translate product messaging and campaign themes into scalable global programs, coordinate cross-functional and regional execution, and drive demand, pipeline growth, and customer expansion. The role will also develop turnkey frameworks, standardize reporting, and enable Field Marketing and Sales/BDR teams.
Responsibilities
- Bridge Strategy & Field Execution: Serve as the connective tissue between Product Marketing (PMM), Campaigns, and regional Field Marketing, translating global messaging pillars and product launches into integrated program playbooks
- Execute Multi-Channel Demand Programs: Design, launch, and manage scalable global initiatives, such as Meeting Makers, Direct Mailers, Virtual Research Summits, and persona-aligned Webinar series, to drive pipeline growth and target whitespace penetration
- Deploy Templatized Initiatives for Scale: Build and maintain turnkey "Event-in-a-Box" frameworks and playbooks that empower regional field teams to localize and execute programs with high consistency and minimal friction
- Support Customer Expansion: Collaborate on campaigns designed to educate the install base and drive adoption/upsell for key product expansion motions
- Measure, Optimize, & Enable: Standardize program reporting and post-campaign assessments. Equip regional Field Marketing and Sales/BDR teams with actionable insights, lead enablement assets, and clear SLAs to maximize pipeline conversion within the 90-day window
Skills
- * Bachelor's degree in Marketing, Business, Communications, or a related field
- * 5 years of B2B demand generation, campaign operations, or global program management experience
- * Deep understanding of multi-channel execution across webinars, digital events, direct mailers, and content syndication campaigns
- * Proven ability to map campaign themes directly to Product Marketing launch calendars and align execution with sales pipeline goals
- * Exceptional collaboration skills with a track record of driving alignment across global field teams, PMM, digital, and revenue organizations in a matrixed environment
- *Applicants must have the legal right to work in the country where the position is based, without the need for visa sponsorship. This role does not offer visa sponsorship
- * Experience in the cybersecurity, SaaS, or high-growth technology sector
- * Strong analytical mindset with experience using campaign performance dashboards to track pipeline influence and ROI
- * Proven ability to prioritize ruthlessly, problem-solve independently, and execute with speed in a fast-paced environment
Benefits
- Bonus
- Equity
Company Overview