Note: The job is a remote job and is open to candidates in USA. Evoto AI is seeking a Field Marketing Manager to design and implement marketing campaigns that align with company goals. The role involves managing events, developing strategic partnerships, and collaborating cross-functionally to enhance brand visibility and drive lead generation.
Responsibilities
- Design and implement field marketing campaigns that align with overall company goals and objectives, track and analyze the ROI of marketing activities, using insights to optimize future campaigns and improve effectiveness
- Plan and execute offline trade shows, conferences, and industry events to enhance brand visibility and generate leads
- Coordinate and host webinars focused on showcasing our SaaS and AI offerings to targeted audiences
- Manage logistics, including booth setup, promotional materials, and post-event follow-up activities
- Identify and develop strategic partnerships within the SaaS, AI, and photography sectors to expand market reach
- Collaborate with partners to create co-marketing opportunities and joint events that drive mutual business growth
- Work closely with the content team/agent to ensure all event and partnership-related materials effectively communicate our value proposition
- Develop engaging content for presentations, promotional videos, and social media aligned with industry trends
- Partner with sales, product management, and customer success teams to ensure alignment of marketing efforts with business objectives
- Gather feedback from field activities to inform product development and marketing strategies
Skills
- Bachelor's degree in Marketing, Business, or related field
- 3-5 years of experience in field marketing, preferably within the SaaS software and AI industries
- Proven track record of planning and executing successful trade shows, events, and webinars
- Excellent communication and negotiation skills, with the ability to build and maintain strategic partnerships
- Proficiency in analyzing marketing activity ROI and making data-driven decisions
- Experience with digital marketing tools and CRM systems such as Salesforce or HubSpot
- Ability to travel as needed for events and partner meetings
- Strong understanding of the photography industry and its unique market dynamics
- Candidates located in Los Angeles, New York, or Las Vegas are highly preferred due to the locations of key events
Company Overview