Note: The job is a remote job and is open to candidates in USA. Droplet provides document automation tools that help organizations streamline forms, approvals, and signatures, particularly for K-12 schools and districts. The Events & Marketing Coordinator will manage trade shows end to end, including logistics, promotion, lead follow-up, budgeting, and performance evaluation, while also supporting product marketing, sales enablement, swag, and marketing materials.
Responsibilities
- Manage the full lifecycle of every show Sales attends, including registration, booth logistics, shipping, staffing schedules, and badge scanning
- Build out pre show promotion so we're not walking into a show cold
- Own post show lead follow up in partnership with Sales, making sure leads actually get worked instead of dumped into a spreadsheet and forgotten
- Track spend and results per show, and tell us honestly which ones are worth going back to next year and which ones weren't
- Recommend which shows we should be at based on where our target districts and buyers actually show up
- Help design and order swag that people actually want to keep (we're aiming higher than stress balls)
- Support product marketing efforts, including one pagers, sales enablement materials, and messaging that helps Sales tell our story better
- Help keep our marketing materials consistent and current across the team
Skills
- Experience planning and running trade shows or events. You know the difference between a good booth and a wasted one
- Comfort owning a budget and being able to explain, in plain numbers, what it bought us
- Some marketing skills beyond events, such as copywriting, campaign support, or sales enablement, whatever your specific flavor is
- Project management instincts. You can juggle a dozen moving logistics pieces without dropping one
- Comfort working closely with Sales and being the connective tissue between attending a show and generating pipeline from it
- Willingness to travel for shows (be real with us about how much you can or want to)
- Travel required for trade shows (frequency: 3-4 times per quarter)
- Experience in K-12, edtech, or B2B SaaS
- Experience with a CRM (Salesforce, HubSpot) for lead tracking and attribution
- Graphic design or basic content creation skills
Benefits
- Standard benefits package: medical/dental/vision coverage, 401(k), and PTO
- Comprehensive health coverage: Medical, dental, and vision with significant employer contribution toward premiums for employees and their dependents
- 401(k) with company sponsorship
- Generous parental leave: Time and support for what matters most
- Career growth opportunities: We’ll help you build the career you actually want—not just the next title
- Stock options: Take part in the company’s growth and success
- In-office perks: Endless snacks and drinks at our Utah HQ
- Flexible, trust-based time off: Salaried employees have flexible paid time off with minimal oversight—we trust our team to take time responsibly. Hourly roles receive paid holidays, with additional unpaid time off available upon approval
- Flexible work arrangement
Company Overview