Note: The job is a remote job and is open to candidates in USA. Ocean Conservancy is a nonprofit dedicated to ocean conservation and is seeking a creative and mission-driven Content Specialist to support their Protect Where We Play initiative. The role involves developing and managing content that connects sports and culture audiences to ocean conservation efforts, working closely with various teams and partners to optimize engagement across channels.
Responsibilities
- Develop and produce high-quality content across formats—social media, email, long-form editorial, video scripts, campaign copy, partner toolkits, and more—that advances the PWWP narrative
- Translate Ocean Conservancy’s science and policy priorities into accessible, emotionally resonant stories for sports and culture audiences
- Write and edit content in a range of voices, from ambassador-facing social posts to partnership announcements and event recaps
- Support development of content series, editorial calendars, and campaign frameworks anchored to key tentpole moments
- Lead content planning and production for PWWP’s tentpole activations, including major sporting events, races, summits, and cultural moments (e.g., SailGP Race Week, Green Sports Alliance Summit, GOAL Forum, LA28 arc) and Ocean Conservancy’s tentpole activations (Earth Day, National Ocean Month, Plastic Free July, etc.)
- Develop real-time and evergreen content assets to maximize reach and engagement around tentpole events
- Coordinate with partners, ambassadors, and event teams to capture and amplify on-the-ground moments
- Coordinate with cross departmental teams including Brand, Digital, Development, and Science teams to capture and amplify key messaging and narratives that drive engagement on all Ocean Conservancy channels
- Build out post-event content recaps, highlight packages, and impact storytelling
- Collaborate with Ocean Conservancy’s ambassador network—including Team Ocean Captains—to co-create authentic content that reflects their voice and platform
- Support partner content toolkits, co-branded assets, and activation guides that make it easy for sports and corporate partners to show up for the ocean
- Support content needs for partnership announcements, co-branded campaigns, and cause-marketing activations
- Manage content publishing across PWWP’s primary channels, ensuring consistency in brand voice, visual identity, and messaging
- Maintain and update an editorial calendar that aligns content with campaign priorities, key moments, and organizational news
- Optimize content for platform-specific performance—adapting formats, copy, and cadence for social, web, email, and earned media
- Monitor content performance and provide regular reporting on engagement, reach, and audience growth
- Work closely with the Brand, Digital, Development, and Science teams to ensure PWWP content aligns with organizational priorities and fundraising goals
- Partner with the external design teams to develop visually compelling assets that elevate content quality
- Support media and communications efforts by developing background materials, talking points, and story pitches tied to PWWP moments
- Contribute to broader Strategic Communications team initiatives, brainstorms, and editorial planning
- Track and analyze content performance across channels, using data to identify what’s working and where to optimize
- Develop regular content performance reports and surface insights to inform strategy
- Test content formats, messaging angles, and distribution approaches to continuously improve audience engagement
Skills
- 3–5+ years of experience in content creation, editorial, or digital communications—ideally in a nonprofit, sports, entertainment, lifestyle, or cause-driven organization
- Proven ability to produce compelling content across formats: social, long-form, video scripts, email, and campaign copy
- Strong writing and editing skills with the ability to adapt voice and tone across audiences and channels
- Experience developing content for tentpole moments, live events, or campaigns with real-time production demands
- Familiarity with social media platforms, content management systems, and digital publishing workflows
- Basic visual skills—comfort with Canva, Adobe Creative Suite, Capcut, or equivalent tools to concept and produce assets
- Strong project management and organizational skills; ability to manage multiple workstreams and deadlines simultaneously
- Collaborative and proactive—comfortable working across departments and with external partners
- Proficiency with tools like Microsoft Office, Asana, and Zoom
- Experience in sports, outdoor, entertainment or lifestyle content and familiarity with sports and culture audience dynamics
- Background in cause marketing, environmental communications, or advocacy content
- Experience working with ambassador or influencer programs
- Familiarity with video production workflows (i.e. Riverside)—from scripting through post-production coordination
- Understanding of SEO best practices and content optimization for organic search
- Experience with analytics platforms (e.g., Google Analytics, Sprout Social, native platform insights)
Benefits
- Ocean Conservancy embraces a hybrid work environment, which allows our staff the flexibility to work virtually and in-person while building strong connections across the institution.
- Ocean Conservancy provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
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