Note: The job is a remote job and is open to candidates in USA. Air Apps is a company developing AI-powered resource planning solutions. The Content Marketing Manager will develop and execute content strategies, create and optimize content across multiple formats, and use SEO and performance data to grow the audience, increase brand visibility, and drive engagement, leads, and conversions.
Responsibilities
- Develop and execute a content strategy that aligns with business goals and target audiences
- Write, edit, and manage high-quality blog posts, whitepapers, case studies, eBooks, and email campaigns
- Conduct keyword research and SEO optimization to improve content visibility and search rankings
- Collaborate with designers, developers, and product teams to create compelling content assets
- Manage the content calendar to ensure consistent publication and engagement
- Analyze content performance metrics and optimize for engagement, lead generation, and conversions
- Develop brand messaging and storytelling that resonates with our audience
- Research industry trends, competitor content, and best practices to refine strategy
- Work with guest bloggers, influencers, and external writers to expand content reach
Skills
- Around 4+ years of experience in content marketing, copywriting, or editorial roles
- Exceptional writing and editing skills with a strong command of storytelling and brand voice
- Experience with SEO tools (Google Search Console, Ahrefs, SEMrush, Moz) and content optimization techniques
- Strong understanding of digital marketing, inbound marketing, and content distribution
- Ability to analyze content metrics and adapt strategies based on data insights
- Experience managing content calendars, editorial workflows, and content management systems (CMS) like WordPress
- Ability to work independently in a fast-paced, remote-first environment
- A portfolio of published work showcasing blog posts, whitepapers, or case studies
- Familiarity with email marketing tools (e.g., Mailchimp, HubSpot) is a plus
Benefits
- Apple hardware ecosystem for work.
- Annual Bonus.
- Medical Insurance (including vision & dental).
- Disability insurance - short and long-term.
- 401k up to 4% contribution.
- Air Conference – an opportunity to meet the team, collaborate, and grow together.
- Transportation budget
- Free meals at the hub
- Gym membership
- Remote-first environment
Company Overview