Note: The job is a remote job and is open to candidates in USA. TARA Media is a growing digital marketing agency that helps brands scale through data-driven strategy, performance marketing, and creative execution. The Account Executive will generate net-new revenue by selling programmatic advertising and related marketing solutions, focusing on outbound prospecting, consultative sales, relationship building, pipeline management, and achieving revenue targets across key vertical markets.
Responsibilities
- Develop and execute proactive outbound sales strategies within targeted media verticals, driving enterprise advertising sales and cultivating relationships with local television stations, national broadcast and cable networks (e.g., Univision, FUSE, The CW), and major cable providers
- Identify prospect marketing challenges and position TARA Media’s suite of solutions, including Audience activation, Data, Modeling, Social Media, CTV, Texting, Email, Direct Mail, and a full suite of Marketing Services to drive measurable business outcomes
- Conduct discovery meetings, deliver data-driven presentations, and lead proposal reviews with marketing executives, business owners, and agency leaders
- Collaborate with internal strategy and media execution teams to craft customized omnichannel campaign recommendations
- Build, track, and maintain a robust pipeline of qualified opportunities using our CRM
- Achieve or exceed net-new revenue targets and performance metrics, including pipeline growth, proposal-to-close conversion rates, deal size, and sales cycle efficiency
Skills
- US based - Must be authorized to work in the US
- Proven track record in digital advertising, media, marketing services, or SaaS sales
- Demonstrated ability to hunter-prospect, self-manage a full sales pipeline from lead generation to close, and consistently hit revenue goals
- Deep understanding of programmatic media channels (Display, Online Video, CTV, Digital Audio) and how they integrate into holistic marketing campaigns
- Strong consultative selling skills with the ability to articulate value over price commodity
- Exceptional communication, presentation, and negotiation skills comfortable engaging C-suite and senior marketing decision-makers
- Self-motivated, highly organized, and thriving in a performance-driven environment
- Established network or background selling directly into one or more of our primary target verticals (Non-Profit, DTC, Automotive Tier 2/Dealer Groups, Financial Services)
- Direct experience selling Demand-Side Platform (DSP) media buying, CTV/Video, or MarTech solutions
- Background working within or selling on behalf of a digital agency
Benefits
- 401(k) with generous company matching
- 100% remote working opportunity
- Domestic-partner inclusive health, dental, vision, life, cancer coverage, and long-term disability insurance for you and your dependents
- 23 days of PTO per year
- 10 weeks of fully paid parental leave; all genders qualify equally, and the policy includes adoptions
Company Overview