Ministry Brands is looking for aSr. Content Marketing Managerto join our growing team!Who we areMinistry Brands is a leading provider of SaaS operational management systems, payments platforms, digital engagement tools and background screening solutions for faith-based, non-profit and for-profit organizations. We serve more than 95,000 customers as a trusted partner in digital transformation and enablement - advancing missions, driving efficiencies, and building engaged communities for more than four decades. The diverse and real-world experiences of our team members serving their communities makes us stronger together and enhances our ability to advance digital transformation for the greater good.Ministry Brands is committed to acknowledging and valuing our employee differences and to creating an environment in which every individual's unique strengths and abilities are developed and valued. Our employees share in the responsibility for creating this environment and demonstrate mutual respect and acceptance in the workplace. We welcome everyone and are dedicated to creating a culture where all our employees have equal opportunity to be heard and reach their full potential.Role OverviewTheSenior Content Marketing Manage r is responsible for driving content strategy and execution for an assigned portfolio, translating product positioning and go-to-market priorities into high-impact content that drives awareness, pipeline, customer engagement, and revenue growth.This role sits at the center of the portfolio GTM motion, partnering closely with Product Marketing, Demand Generation, Lifecycle Marketing, Customer Marketing, Sales, and Creative to ensure content is aligned to business priorities and fully integrated into campaigns and customer journeys.This is a hands-on strategic role that requires both strong content thinking and execution. You will operate as the content lead for your portfolio while contributing to the broader content engine managed by the Director of Content Marketing.Success in this role is measured by the business impact of content, not the volume of content produced.What You OwnYou are responsible for the content strategy and execution of your assigned portfolio(s), ensuring content supports demand generation, customer engagement, and revenue growth.You own:Portfolio-aligned content strategyCampaign and demand generation contentThought leadership and storytellingSales and customer enablement contentSEO/GEO-aligned content initiativesCross-functional content alignment for your portfolioYou are accountable for ensuring your portfolio has a consistent, scalable, and high-performing content presence across campaigns, channels, and customer touchpoints.What You'll DoPortfolio Content StrategyDevelop and execute a portfolio-aligned content strategy tied to GTM priorities, revenue goals, and demand generation initiativesTranslate positioning and messaging into compelling content that supports awareness, pipeline generation, and customer growthEnsure content is mapped to key personas, buying stages, and customer journeysAlign content plans to campaign calendars, launches, and strategic business prioritiesCampaign & Demand Generation ContentCreate and support integrated campaign content that drives engagement and conversion across the funnelPartner with Demand Generation Managers to activate content within campaigns, nurture programs, and expansion initiativesDevelop conversion-focused assets including landing pages, emails, thought leadership, and customer-facing contentEnsure content supports lead → opportunity → closed-won progressionThought Leadership & StorytellingBuild compelling narratives that strengthen brand authority and differentiate the portfolio in-marketCreate thought leadership content including blogs, ebooks, reports, webinars, customer stories, and strategic content initiativesEnsure all content reflects current positioning, messaging, and business prioritiesSEO / GEO Content SupportPartner with the SEO/GEO Manager to optimize content for search visibility, discoverability, and generative search performanceSupport organic growth through search-informed content planning and optimizationEnsure content aligns to keyword, intent, and audience strategiesSales & Customer EnablementCreate content that supports Sales conversations, customer engagement, and expansion opportunitiesDevelop customer-facing assets that improve understanding, adoption, and conversionPartner with Customer Marketing and Lifecycle teams to support onboarding, retention, and upsell initiativesCross-Functional CollaborationPartner closely with Product Marketing to bring positioning and messaging to life through contentWork with Creative & Brand to ensure content is visually compelling and aligned to brand standardsCollaborate with Demand Generation and Lifecycle Marketing to integrate content into campaigns and programsAlign with Sales teams to ensure content supports pipeline progression and customer engagementHow You OperateOperate as the content lead for your assigned portfolio(s)Balance strategic planning with hands-on executionWork cross-functionally to align content to campaigns, launches, and business prioritiesContinuously optimize content based on performance insights and business impactEnsure content contributes meaningfully to pipeline, engagement, and revenue outcomesWhat You'll Be Measured OnPipeline & Revenue ImpactContribution to pipeline creation and influenced revenue within your portfolioImpact of content on campaign engagement, conversion, and opportunity progressionEffectiveness of content in supporting demand generation and expansion initiativesOrganic Growth & SEO/GEO PerformanceGrowth in organic traffic and inbound engagementSEO keyword performance and visibility in generative search (GEO)Performance of search-driven content initiativesCampaign & Content PerformanceEngagement and conversion performance across campaign assets and content initiativesEffectiveness of content within nurture, landing pages, and integrated campaignsContribution to GTM launches and strategic marketing initiativesSales & Customer Enablement ImpactEffectiveness and adoption of sales and customer-facing contentSupport of customer engagement, retention, and expansion effortsAlignment of content to customer journey and buyer needsOperational & Cross-Functional ExcellenceAbility to deliver high-quality content aligned to campaign timelines and business prioritiesStrength of collaboration across Product Marketing, Demand Gen, Lifecycle, Sales, and CreativeContinuous optimization and improvement of portfolio content performanceWhat Success Looks LikeContent is fully integrated into demand generation and lifecycle programsCampaigns perform better because of strong content execution and messagingOrganic and inbound engagement continue to grow across the portfolioSales teams actively leverage content to improve customer conversations and conversionYour portfolio operates with a clear, consistent, and scalable content strategy tied directly to business growthWho You Are:Bachelor's degree in Marketing, Business, or related field, or an equivalent combination of education and experience5+ years of experience in customer marketing, retention marketing, or similar roles in a technology or SaaS environmentStrategic thinker with strong content marketing and storytelling capabilitiesHands-on operator who can execute high-quality work across multiple formatsExperienced in B2B SaaS content marketing and demand generationStrong understanding of full-funnel marketing and buyer journeysData-driven and focused on business outcomes, not just content outputEffective cross-functional collaborator who can align teams and prioritiesPassionate about creating content that drives engagement, conversion, and growthPhysical Considerations:Ability to work in a general office environmentAbility to handle extended periods of computer-based work, including telephoneTravel Considerations:Domestic travel required, estimated up to 5%Benefit offerings designed to promote a life of balance!At Ministry Brands, we recognize that your career is just one important piece of your dynamic life. We offer a robust range of benefit offerings designed to cultivate a lifestyle of balance and personal success.Robust healthcare options- Employees have several healthcare options to choose from in order to find what works best for them.Flexible paid time off -There is no perfect, one size fits all balance between work and home. We provide flexible work schedules, PTO for vacation, and up to 80 hours of paid sick/safe leave. We also feature 11.5 days of fully paid holidays!Invest in your future -Ministry Brands matches 100% of your 401(k) contributions, dollar-for-dollar, up to 3%. Contribute 3%, and we add another 3%. It's well-earned money working toward your retirement from day one.Paid parental leave- Adding a new child to the family is a big adjustment! We provide the time and income to allow parents to adjust to their new normal in the healthiest way possible.Mental health support-Ministry Brands is a stigma free company with the National Alliance on Mental Illness. Associates are supported through an Employee Assistance Program which provides access to in-person or virtual counseling at no cost.Professional development reimbursement-Ministry Brands aims to support your professional development and empower you to drive your career by providing financial assistance to our associates seeking to further their education and career.Employee Recognition & Rewards -At Ministry Brands, we use Nectar to celebrate achievements and strengthen our culture of recognition. This social platform empowers employees to send meaningful kudos, award points redeemable for rewards, and highlight contributions that exemplify our values. Through Nectar, we foster engagement and appreciation while providing tangible ways to recognize great work.Ministry Brands is committed to acknowledging and valuing our employee differences and to creating an environment in which every individual's unique strengths and abilities are developed and valued. Our employees share in the responsibility for creating this environment and demonstrate mutual respect and acceptance in the workplace. We welcome everyone and are dedicated to creating a culture where all our employees have equal opportunity to be heard and reach their full potential.Ministry Brands is proud to be an Equal Employment Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.