Note: The job is a remote job and is open to candidates in USA. The Cal Alumni Association (CAA) is seeking a Student Assistant for Media and Content Creation to join their dynamic team at UC Berkeley. This role involves contributing to social media content creation and management, providing students with hands-on experience in digital media and marketing.
Responsibilities
- Develop and execute social media campaigns across platforms such as Facebook, LinkedIn, and Instagram, creating compelling graphics, editing photos, and writing engaging copy
- Source user-generated content and adapt it for republication while monitoring relevant campus and media outlets for timely news
- Manage the department's social media calendar, research and pitch content ideas, and maintain compliance with brand standards and social strategies
- Analyze performance metrics to refine strategies and enhance engagement
- Participate in team meetings and assist with various tasks as needed
Skills
- Currently enrolled in a relevant undergraduate program (e.g., Media Studies, Content Design, Marketing, Photography)
- Strong connection to UC Berkeley's culture and history, with a keen interest in fostering community ties through creative content
- Proficiency in digital design tools like Canva, and experience with social media storytelling and marketing
- Strong understanding of social media platforms (Instagram, Facebook, Twitter, TikTok) and analytics tools
- Creative thinker with excellent communication and organizational skills
- Flexibility to cover occasional evening or weekend events and multitask effectively under tight deadlines
- Ability to work both independently and as part of a team
- Must be able to pass a background check
Benefits
- Gain practical experience in a supportive and creative environment.
- Develop a professional portfolio of work.
- Flexible work hours to accommodate your academic schedule.
- Opportunity to work on significant projects that impact the community.
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