Note: The job is a remote job and is open to candidates in USA. EVERSANA is seeking a Social Media Operations Lead to be the backbone of their digital execution. This role focuses on managing the lifecycle of social content, ensuring precision in workflows from content requests to community interactions.
Responsibilities
- Content Calendar Optimization: Maintain the master social media calendar in Airtable, ensuring a strategic and balanced cadence across the portfolio
- Workflow & SLA Management: Establish and enforce Service Level Agreements (SLAs) for incoming requests. You will manage lead times and ensure internal stakeholders provide assets within the required windows to maintain our publishing schedule
- Project Management: Act as the central intake hub for all social media requests. You will track statuses, manage follow-ups, and ensure content meets rigorous brand standards
- Approval Facilitation: Support end-to-end approval workflows, navigating internal sign-offs to ensure all content is compliant and ready for launch
- Scheduling & Community Management: Handle technical scheduling and tagging within Hootsuite. Additionally, you will manage the Hootsuite Inbox, engaging with our community and fostering professional dialogue on our owned channels based on an established engagement matrix
- Operational Excellence & SOPs: Optimize and maintain Standard Operating Procedures (SOPs) for social media publishing and community management. You will help document 'the way we work' to ensure consistency across all business units
- Internal Training & Enablement: Serve as the primary point of contact for onboarding new team members or agency partners on our internal workflows, providing training on Airtable structures and Hootsuite protocols
Skills
- Advanced proficiency in Airtable (for workflow architecture) and Hootsuite (for publishing and inbox management)
- Proven experience in creating SOPs or training documentation for digital or marketing teams
- Highly collaborative with the ability to manage expectations across multiple business units and internal teams
- A 'project manager heart' with an obsession for deadlines, detail, and accuracy
- A proactive problem solver who identifies bottlenecks and proposes solutions to make the team faster and more efficient
Company Overview