Note: The job is a remote job and is open to candidates in USA. Rare Necessity Digital Agency is a company that specializes in running webinars and founder-led launches. They are seeking a Social Media Manager to own the social strategy for a portfolio of launches, focusing on driving registrations and engagement through targeted content and community management.
Responsibilities
- Run social end to end on your managed launches. From the first tease through cart close and replay, you own ideation, content, posting, and the daily launch rhythm
- Build the launch content calendar for every account in your book. Map the full runway: pre-launch warmup, open cart, and close. The calendar is the deliverable on your strategy accounts, so it has to be launch-ready
- Write platform-native launch copy that drives registrations. Teasers, countdowns, social proof, urgency. You know the difference between a post that gets saved and a post that gets someone to sign up
- Own community during launch windows. Comments, DMs, and questions move fast when a cart is open. You're the brand's voice in every reply, and you catch the buying-intent comment before it goes cold
- Track launch performance and report what moved. Registrations, engagement, and conversion signals. Bring the founder a clear read on what worked and what you'd change next launch
Skills
- You've run content for a launch, a promo, or a sale before. Not just steady-state posting. You've worked to a date with a number attached and felt what that pressure does to a content plan
- Brand voice range. You can hold several founder voices at once without blending them. A fitness coach doesn't sound like a business consultant doesn't sound like a course creator
- Launch and funnel copy. You can write the teaser, the countdown, and the urgency push, and you understand how social feeds a registration page
- Platform and algorithm fluency. You know what's working on Instagram, TikTok, and the rest right now, in 2026, and how each one drives signups, not just views
- Grace under a deadline. Launch week is fast and things go sideways. You stay organized and calm when the countdown is real
Benefits
- Remote_type: Remote (any location)
- Base is $1,700/month for your standard book. As you take on more accounts, your comp grows with it, automatically.
- Hit the six and twelve-month marks and there's a retention bonus waiting.
- You bring the voice and the execution. You're not inventing the launch, you're running a proven one for a new founder.
- The pod is structured so you're never running seven launches at full tilt at once.
- You carry a mix of fully managed launch accounts and lighter strategy accounts, and the calendar is sequenced so your peak weeks don't all land on the same Monday.
- Founders who actually care what you make.
- A system that's already built.
- A load that's built to be survivable.
Company Overview