Note: The job is a remote job and is open to candidates in USA. The Judge Group is seeking a Social Media Coordinator to manage paid media campaigns across multiple brand social channels. The role focuses on planning, executing, optimizing, and analyzing social media campaigns while managing budgets and using data-driven insights to support business objectives.
Responsibilities
- Manage the paid social strategy, planning & execution of monthly evergreen & strategic lower-funnel campaigns for Facebook / Instagram, Pinterest & other social platforms including goal setting, channel allocation, partnering on creative with brand social media managers and measurement/optimization
- Plan campaign strategies and tactics closely with Global Media & Brand Social Media Managers
- Lead and manage daily media optimizations, collaborating with brand social media managers and on social creative optimization and recommendations
- Manage monthly and quarterly paid social budgets, ensuring optimal precision with spend and performance efficiency & recommending ongoing campaign optimizations
- Leverage data-driven insights to inform planning and optimization for future media and ongoing content strategies
- Lead testing and analysis of social media campaign performance metrics, using internal social analytics and measurement tools to optimize performance and meet business objectives
Skills
- A college degree in any discipline is required
- Minimum of 3-5 years of experience using paid on various social media platforms (Facebook, Instagram, Twitter, Pinterest, Linkedin, etc)
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