Note: The job is a remote job and is open to candidates in USA. Udemy, together with Coursera, is a mission-driven learning platform serving learners and enterprise customers worldwide. The SEO Content Manager will drive performance and innovation across the Strategic Content portfolio through SEO/AEO/GEO content strategy, hands-on content creation, data analysis, competitive research, and cross-functional collaboration to grow traffic, engagement, and business impact.
Responsibilities
- Performance manage the Strategic Content portfolio to defend and grow traffic and engagement
- Analyze content performance and optimization efforts using multiple data sources and visualization tools to identify & action opportunities
- Translate data insights into actionable content strategies and recommendations
- Execute new content initiatives based on the evolving search landscape and emerging AEO/GEO opportunities
- Apply storytelling expertise and deep customer empathy to create high-quality, SEO-optimized content in a variety of formats that aligns with the company's strategic goals and engages our target audience
- Maximize strategic content leverage across teams, channels, and initiatives, ensuring content drives value beyond organic search
Skills
- 5+ years of SEO content management experience in a mid- to large-scale consumer-facing business
- Demonstrated experience working on large-scale content portfolios and SEO optimization projects
- Demonstrated experience developing and optimizing content for AEO/GEO
- Proven ability to perform actionable analyses and translate data insights into strategic content decisions
- Demonstrated writing and editorial experience, with a deep understanding of SEO principles and best practices
- Strong understanding of SEO principles, keyword optimization, and content performance metrics
- Familiarity with content management systems and editorial workflows
- Experience with video-first SEO, LLM optimization, and emerging search technologies
- Experience with SEO and analytics tools and visualization platforms (e.g., Google Search Console, SEMRush, Ahrefs, SQL, Tableau, Looker)
- Experience working in global organizations and supporting international SEO initiatives
- Background in education or career development content
Benefits
- Comprehensive health and wellness benefits
- Bonus and RSU equity programs
- Global perks designed to help you grow and thrive wherever you are
Company Overview
Company H1B Sponsorship