Note: The job is a remote job and is open to candidates in USA. Sun IP provides global intellectual property services to law firms and corporate IP teams. The Senior Sales Development Representative will generate qualified meetings through outbound prospecting and inbound lead qualification, partnering with Senior Account Executives to build pipeline and support new business growth across the Americas.
Responsibilities
- Execute targeted outbound campaigns across phone, email, and LinkedIn to net new prospects within law firms and corporate IP departments
- Build and maintain prospecting lists aligned with Sun IP’s ideal customer profile and territory plans
- Personalize outreach with research on target accounts, individual buyer pain points, and current market dynamics
- Maintain a consistent volume of daily prospecting activity to sustain pipeline coverage
- Conduct introductory conversations with prospects to surface IP service needs and pain points
- Qualify opportunities against defined criteria including buyer authority, current provider, portfolio size, and timing
- Qualify inbound leads sourced through marketing, events, and other channels using the same criteria applied to outbound prospects
- Capture detailed notes and context to enable a smooth handoff to Senior Account Executives
- Set qualified meetings between prospects and Senior Account Executives
- Brief Senior Account Executives on prospect background, pain points, and agreed next steps
- Own pre-meeting confirmation and post-meeting follow-up until the Senior Account Executive takes over the deal
- Attend industry conferences and trade shows in support of the Sales team
- Staff booths and represent Sun IP to event attendees
- Conduct on-site outreach, capture lead information, and schedule follow-up conversations
- Partner with Marketing and Market Development to maximize lead generation at events
- Maintain accurate activity logging, contact records, and opportunity stage information in CRM
- Follow structured prospecting cadences and outreach sequences
- Participate in regular pipeline reviews, territory planning, and outbound strategy discussions
- Maintain awareness of IP industry trends and market developments
- Willingness and ability to travel 30 to 35% of working time for conferences, trade shows, and industry events
- Occasional travel for internal meetings and team collaboration
Skills
- Minimum of 3 years of sales experience, including outbound prospecting or business development
- Proven track record of meeting or exceeding meeting setting and qualified pipeline targets
- Comfort with high-volume outbound activity across multiple channels
- Strong written and verbal communication skills
- High level of activity, resilience, and consistency
- Curiosity and discipline to research prospects and personalize outreach
- Ability to operate effectively in a structured, metrics-driven sales environment
- Proficiency with Salesforce, Outreach, LeadIQ, and LinkedIn Sales Navigator
- Coachability and growth mindset
- Willingness and ability to travel 30 to 35% of working time for conferences, trade shows, and industry events
- Occasional travel for internal meetings and team collaboration
- Experience in intellectual property services (patent and trademark renewals, filings, translations, recordals) is strongly preferred
- Experience selling into or working with law firms and corporate IP teams is strongly preferred
Benefits
- Internal mobility, with opportunities for high performers to grow into expanded roles across the go-to-market organization
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