Note: The job is a remote job and is open to candidates in USA. Perion is a global advertising technology company delivering AI- and ML-powered solutions across search, social media, display, video, CTV, and programmatic digital out-of-home advertising. The role will own OutMax's US brand-direct sales motion, manage strategic accounts, build pipeline, and deliver revenue targets through the full sales cycle.
Responsibilities
- Own the full sales cycle for OutMax's US brand-direct business, from cold prospecting through negotiation and close, without reliance on inbound volume or SDR support
- Sell OutMax as a custom bidding and optimization layer on top of buyers' existing DSPs, not as a media buy or a platform replacement, and defend that value proposition credibly with both CMOs and skeptical traders
- Build and manage a pipeline of brand prospects across CPG, retail, financial services, pharma, and tech, targeting programmatic and digital media decision-makers at Fortune 500 and mid-market companies
- Deliver against quarterly and annual revenue targets with consistent forecast accuracy, maintaining disciplined CRM hygiene and reporting pipeline progress to leadership weekly
- Partner with Marketing on demand-generation programs including events, webinars, and co-branded content to fill top-of-funnel, and coordinate with Sales Engineering, Account Management, and Client Success to ensure clean handoffs from signed deal to live deployment
- Contribute structured market intelligence and competitive insights to Product and Leadership to inform roadmap decisions and sharpen positioning
Skills
- 5+ years of proven experience in B2B sales in paid social, digital advertising, or adtech, with direct exposure to buying or selling on or alongside YouTube, Meta, TikTok, or equivalent paid social platforms
- Solid understanding of paid media fundamentals including ROAS, CPA, CPM, reach and frequency, brand lift, and incrementality, with the ability to speak credibly to performance marketing buyers about what they're actually optimizing for
- Demonstrated ability to own a full sales cycle and carry individual quota, with a track record of pipeline self-generation and outbound prospecting at Director level and above
- Strong communication skills, able to simplify a technical value proposition for a marketing executive and hold a detailed methodology conversation with a skeptical trader in the same meeting
- Fluent English, written and spoken
- Available for domestic travel of approximately 20–30%
- Previous experience selling AI-driven optimization, custom bidding, or measurement products, with comfort defending an AI or ML value proposition under technical scrutiny
- Familiarity with programmatic fundamentals including DSP seat access, custom bidding APIs, and auction mechanics
- Experience working in a startup or founder-led environment where processes were being built rather than inherited
Company Overview