Note: The job is a remote job and is open to candidates in USA. Free Association Live is hiring a Sales Manager to lead strategic sales and partnership initiatives for the upcoming New York City resident production of Magic Mike Live. The role focuses on growing ticket revenue and group sales, expanding distribution and partnerships, and collaborating across teams to deliver a strong guest experience.
Responsibilities
- Build, execute, and optimize strategic sales plans across consumer direct, group, broker, and trade channels to meet and exceed revenue goals
- Identify and cultivate relationships with key partners, including corporate clients, tourism networks, travel planners, concierge, group booking agents, destination management companies (DMCs), and entertainment buyers
- Monitor sales performance, conversion trends, and segment mix, adjusting strategies to maximize revenue while protecting brand value
- Serve as the primary point of contact for all group-related business, including tour operators, group booking agents, travel planners, meeting planners, DMCs, student/youth groups, and social/affinity organizations
- Grow distribution channels through strategic engagement with NYC hotels, concierge desks, travel trade partners, tour operators, and ticket brokers
- Represent *Magic Mike Live* at networking events, B2B and B2C trade shows, tourism meetings, and industry conferences across NYC and key feeder markets to expand reach and generate demand
- Build and maintain strong relationships with NYC Tourism + Conventions and other tourism organizations to support FAM tours, domestic/international travel trade initiatives, and citywide campaigns
- Work closely with internal teams and external agency partners to align messaging, optimize partner-driven campaigns, and ensure consistent execution across all channels
- Communicate partner needs, rates, and account activity to internal stakeholders for seamless execution
- Collaborate with global Free Association Live teams to support multi-market strategy, share performance insights, and resolve challenges
- Support the Vice President, Sales & Revenue with special projects and business needs as required
- Learn and utilize CRM platform, Spektrix for reporting, identify growth opportunities, and review group sales pipeline
- Maintain brand integrity by ensuring accurate representation, pricing and exceptional customer service standards across all ticket sellers
- Serve as a liaison between sales partners and ticketing team to launch partnerships and help troubleshoot technology challenges
Skills
- The ideal candidate brings experience in entertainment, hospitality, or live events with a proven ability to develop and execute innovative strategies that grow ticket sales, elevate the group segment, and strengthen relationships in a competitive NYC market
- 4+ years of sales management experience
- Strong understanding of the NYC entertainment, hospitality, and tourism ecosystem
- Bachelor's degree or equivalent professional experience
- Established relationships within NYC travel trade, concierges, ticket brokers, wholesalers, tour operators, and tourism partners and the regional tourism industry
- Proven ability to develop new business, drive revenue, and exceed sales targets
- Experience with group sales, buyouts, and corporate partnerships
- Strong problem-solving skills with the ability to prioritize tasks and meet deadlines independently
- Excellent communication, presentation, and public speaking skills
- Familiarity with ticketing systems, CRM platforms, and sales analytics tools
- Positive, team-oriented attitude with adaptability in a fast-paced environment
- Commitment to delivering exceptional service to partners and guests
Benefits
- Remote to Hybrid
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