Note: The job is a remote job and is open to candidates in USA. Virtasant is a global technology services company delivering software engineering, technology operations, cloud migration, application modernization, and technology cost optimization. The Sales Development Specialist will generate qualified enterprise meetings, execute integrated go-to-market campaigns, manage demand generation activities, and optimize the GTM technology stack to build a repeatable pipeline generation engine.
Responsibilities
- Generate qualified meetings with enterprise prospects
- Build and execute outbound email, LinkedIn and calling campaigns
- Personalise outreach into strategic target accounts
- Support Account Based Marketing (ABM) initiatives
- Follow up marketing campaigns and events
- Maintain CRM accuracy and pipeline hygiene
- Building target account lists
- Creating outreach sequences
- Launching campaigns
- Coordinating with Marketing
- Supporting executive events
- Reporting campaign performance
- LinkedIn campaigns
- Gated content campaigns
- Landing pages
- Email nurture campaigns
- Retargeting campaigns
- A/B testing
- Campaign reporting and optimization
- Research how leading SaaS companies generate pipeline
- Bring new campaign ideas to the team
- Use AI to improve productivity and campaign execution
- Recommend new GTM technologies
- Build repeatable playbooks
- Continuously improve how we go to market
- Consistently generating qualified meetings
- Successful execution of GTM campaigns
- Better use of our GTM technology stack
- New campaign ideas introduced every quarter
- AI embedded into day-to-day workflows
- Continuous improvement in campaign performance
- Building a repeatable pipeline generation engine
Skills
- • SDR / BDR
- • Demand Generation
- • Growth Marketing
- • Campaign Management
- • GTM Operations
- • Experience in B2B SaaS
- • Enterprise outbound prospecting
- • LinkedIn Sales Navigator
- • Apollo (or similar sequencing platform)
- • CRM experience
- • Strong written communication
- • Curious mindset
- • Comfortable using AI tools in your day-to-day work
- • LinkedIn Ads
- • Google Ads
- • ZoomInfo
- • Dripify
- • Clay
- • HubSpot
- • Salesforce
- • Landing page creation
- • Marketing automation
- • Basic design (Canva/Figma)
Benefits
- Remote work arrangement
Company Overview