Note: The job is a remote job and is open to candidates in USA. Good Roots is a remote team serving food and agriculture businesses through accounting, consulting, and marketing expertise. The Sales Associate serves as the entry point into Client Relations, managing outbound prospecting and starter accounts while supporting CRM administration, sales operations, contract assistance, and MQL/SQL tracking.
Responsibilities
- Conduct outbound prospecting and appointment setting, with the large majority of activity focused on new business
- Manage a small starter base of accounts to begin building a personal track record
- Own Level 1 CRM administration, including stage hygiene, activity logging, and data entry the whole team depends on for accurate forecasting
- Maintain sales scripts and objection-handling material as segment positioning evolves
- Provide sales operations support, including pipeline reporting, quota tracking, and forecast rollups
- Handle contract assistance, including SOW assembly from templates, redline routing, and e-signature tracking
- Own MQL and SQL tracking and handoff, keeping the funnel numbers the rest of the team's quotas depend on visible and current
Skills
- High school diploma or equivalent required
- 0–2 years of experience in sales, customer service, or another client-facing role
- Comfort with outbound prospecting, cold outreach, and appointment setting
- Working knowledge of CRM systems (e.g., Salesforce, HubSpot) or the ability to learn new systems quickly
- Strong written and verbal communication skills, with careful attention to detail
- Ability to work effectively in a fully remote, distributed team environment
- Authorization to work in the United States
- You can work from your home office within an authorized location within the United States
- This role is primarily sedentary. You will spend long periods sitting or standing at a desk while using a computer, keyboard, and mouse. You will regularly view a computer monitor for extended periods and participate in frequent video and audio calls. The job requires repetitive hand movements and finger dexterity for typing, data entry, and navigating software applications. Clear verbal and written communication skills are required to interact effectively with team members and clients through digital channels
- Associate's or Bachelor's degree in business, marketing, agriculture, or a related field preferred but not required
- Background or personal experience in agriculture, farming, or the food industry
- Prior exposure to sales operations, sales enablement, or CRM administration
- Demonstrated resilience, coach-ability, and a track record of meeting activity or performance goals
Benefits
- Flexible scheduling; all work is remote
- Health, Vision, and Dental
- Paid Parental Leave (eligible after 1 year of full-time employment)
- 401K with company match
- Paid Time Off (PTO) of 208 hours inclusive of floating/flexible holidays
- Paid Winter Break equivalent of 32 hours
- Time and expenses covered for professional development
- Short Term Disability
- Monthly stipend for office expenses
- Employee ownership after 4,000 hours worked
Company Overview