Note: The job is a remote job and is open to candidates in USA. Google Operations Center is focused on helping users and customers solve problems while fostering a collaborative culture. The Program Management Manager (Lead) will oversee digital marketing campaigns, ensuring effective execution and performance analysis while leading a team of specialists and analysts.
Responsibilities
- Lead end-to-end program management for digital marketing campaigns, ensuring seamless execution across cross-functional teams
- Monitor campaign performance and ensure healthy deployment across channels (email, paid media, events, etc.)
- Drive operational excellence by managing service levels, deliverables, and OKRs
- Compile and present weekly, monthly, and quarterly performance metrics with actionable insights and recommendations
- Partner with leadership and stakeholders to improve workflow efficiency and business outcomes
- Stay current with industry trends, tools, and best practices in digital marketing and marketing automation
- Lead technical discussions and provide guidance on data architecture, analytics, and reporting solutions
- Analyze campaign and operational data to evaluate performance and identify optimization opportunities
- Design and implement scalable data solutions, including automation of manual processes and workflow improvements
- Leverage tools such as SQL, Tableau, Power BI, or similar platforms for data extraction, transformation, and visualization
- Ensure data quality, accuracy, and reliability across reporting systems
- Act as a thought leader in data best practices, innovation, and continuous improvement (including AI-driven solutions where applicable)
- Act as incident coordinator to validate, prioritize, and assign issues for resolution
- Evaluate feasibility of solutions, approve workarounds, and ensure timely resolution
- Drive process improvements to enhance scalability, efficiency, and data delivery
- Continuously identify opportunities to optimize infrastructure and operational workflows
- Lead, mentor, and manage a team of digital marketing specialists and data analysts
- Conduct regular 1:1s, performance reviews, and provide ongoing coaching and feedback
- Design and implement performance improvement and incentive programs
- Support career development and foster a high-performance, engaged team culture
- Hire, onboard, and train new team members across workflows
- Ensure teams have the tools, training, and resources needed to succeed
- Collaborate effectively with cross-functional teams including marketing, product, engineering, and external partners
- Communicate complex data insights and program updates clearly to both technical and non-technical stakeholders
- Manage competing priorities and stakeholder expectations in a dynamic environment
Skills
- Bachelor's degree in Marketing, Business, Engineering, Computer Science, or a related field (or equivalent experience)
- 15+ years of experience in program/project management and data analytics roles
- 8+ years of experience in digital marketing (email, paid media, etc.) with experience in relevant email automation tools like Marketo, Eloqua, Hubspot etc
- 8+ years of people management experience leading high-performing teams
- Strong understanding of SQL and data analysis across databases (e.g., MySQL, PostgreSQL, Oracle)
- Proven ability to manage cross-functional programs and deliver in fast-paced environments
- Excellent problem-solving, analytical, and critical thinking skills
- Strong communication and stakeholder management skills
- Experience with Agile methodologies and product lifecycle management
- Experience in marketing technology and automation platforms
- Ability to prioritize effectively in environments with competing stakeholder demands
- Strong technical judgment and ability to drive data-driven decision-making
- Exposure to AI/automation for process optimization
Benefits
- Competitive wages
- Comprehensive health care including medical, dental and vision coverage
- Gender-neutral baby bonding leave
- 24-26 week birth-parent maternity leave
- Generous life, accident and disability insurance minimums
- Employees who work onsite can enjoy free meals and snacks, and fun onsite experiences
Company Overview
Company H1B Sponsorship