Note: The job is a remote job and is open to candidates in USA. Grove Collaborative is a sustainability-focused consumer products company creating household and personal care essentials that are healthier for people and the planet. The company is seeking a Principal UX Designer to lead the redesign of its core commerce experience, establish design direction and systems, prototype with AI, and guide the work through launch while mentoring the design team.
Responsibilities
- Vision and strategy for the Core-Site Experience. In partnership with Sr. Director of Product, you will define, you will define what Grove's store should be and make that vision concrete enough that Product, Engineering, and leadership can build against it. You'll set the design principles, defend them in the room, and translate the Human Health positioning into an experience customers can feel on the first screen
- Design direction for the Core-Site rebuild. You'll translate the Human Health positioning into a design approach the teams can execute against, and set the design principles that hold the rebuild together. You'll make the calls on direction independently, and bring the cross-system trade-offs to your manager rather than deciding them alone
- The core flows, end to end. Homepage through category, search, product detail, cart, and checkout — you define how they hold together and how each one gets built. That includes the design system patterns that make the consistency real in code, designed for other people to implement, not just for you to hand off
- AI prototyping in the design practice. Today, strategic conversations happen against slides and get decided too late. You'll use AI prototyping in your own work every week, and partner with Engineering and the other UX Designers on the shared components and patterns that let the team put a real prototype on the table in days. When it works, we argue about a real experience early, while the argument is still cheap
- Walk The Store. You'll take part in the recurring series where the CEO and leadership team walk the live customer experience together, bring the design point of view into that room, and turn what surfaces there into prioritized work on the rebuild
- Craft across the design team. You'll mentor the designers around you, define what good looks like in practice, and raise the bar on craft. Grove should be a place where strong designers want to work, and you're a reason why
Skills
- You've taken a real commerce experience apart and put it back together. You're comfortable when the answer is "start over," and you know how to sequence a rebuild so the business keeps running while you do it
- You can carry a multi-quarter initiative and a two-week sprint in your head at the same time. You put pen to paper. You sit with Product and Engineering, cut scope, solve the hard state, and see it through to launch
- You've designed at scale for consumers who are shopping, comparing, and deciding. You know how merchandising, search, and subscription mechanics shape an experience, and you design with the commercial reality in view. You understand the systems underneath well enough to know what your design choices cost to build
- You use it in your own work every week. You know what today's tools can and can't do, and you bring the rest of the design team along with you
- You can present work to executives, advise on trade-offs and sequencing, take hard feedback without losing the thread, and change minds by putting better work on the screen
- You mentor generously, critique honestly, and make other designers better without needing the org chart to say you can
- Interaction design, information architecture, visual design, and systems thinking — you're strong across all four, and fast in Figma
- This full-time, exempt position is remote for candidates based in the following states: California, Maine, Pennsylvania, Nevada, North Carolina, Texas, Colorado, Washington, Illinois, New York, Missouri, and Massachusetts
- Experience designing for subscription or replenishment commerce, where the relationship matters more than the transaction
- Background in health, wellness, CPG, or sustainability — or a personal conviction about what goes into the products we bring home
- Experience standing up or rebuilding a design system that engineering actually adopted
- Experience in a public company or a turnaround, where the pace is high and the scrutiny is real
- Research fluency — you can run your own study when you need an answer and no one else is going to get it for you
Benefits
- This full-time, exempt position is remote for candidates based in the following states: California, Maine, Pennsylvania, Nevada, North Carolina, Texas, Colorado, Washington, Illinois, New York, Missouri, and Massachusetts.
- Competitive benefits - medical, vision, dental
- Equity - shared success is core to our mission
- Flexible Paid Time Off - we care most about results
- Free VIP membership and 50% employee discount
Company Overview