Note: The job is a remote job and is open to candidates in USA. LaundroBOOST is a fast-growing, fully remote company dedicated to enhancing laundromat and dry-cleaning businesses through digital marketing and automation. They are seeking a part-time Marketing Media Manager who will oversee brand presence across various platforms, create high-quality marketing assets using AI, and manage social media engagement.
Responsibilities
- Own the company's Instagram strategy, brand presence, and content calendar
- Develop original content that strengthens brand awareness, thought leadership, and customer engagement
- Maintain a consistent visual identity across all marketing channels
- Manage client social media accounts (e.g., laundromat clients) and serve as the creative lead for ongoing content production
- Generate AI-assisted images, videos, social graphics, motion graphics, etc
- Continuously evaluate and implement new AI tools to improve content quality, creative production speed, and marketing automation
- Build repeatable AI workflows for graphic design, video editing, copywriting, content ideation, and campaign execution
- Design all company marketing assets including social graphics, sales collateral, presentations, webinars, advertisements, banners, and branded materials
- Produce professional-quality graphics without reliance on outsourced design services
- Create social carousels, infographics, promotional materials, thumbnails, and branded templates
- Support internal teams with creative requests as needed
- Capture photo and video content at conferences, trade shows, customer locations, and company events
- Edit short-form and long-form videos for Instagram, LinkedIn, YouTube, webinars, and product marketing
- Produce reels, shorts, interviews, testimonials, educational videos, and behind-the-scenes content
- Assist with webinar production, editing, and promotional assets
- Repurpose long-form content into multiple formats for social media
- Monitor and respond to all comments and messages on social platforms using AI-assisted workflows/tools to streamline engagement and response management
- Help maintain positive online reputation and community interaction
- Coordinate escalation of client/customer concerns when needed
- Create and distribute newsletters and email marketing campaigns
- Support product launches, announcements, and promotions
- Build repeatable campaign systems and automations
- Maintain company website content, blogs, customer testimonials, as needed
- Track engagement, growth, impressions, and campaign performance
- Recommend improvements based on data and trends
- Test new formats, AI workflows, and creative approaches
- Continuously optimize content production systems
Skills
- Proven experience managing and growing social media for an established brand (Instagram experience strongly preferred)
- Professional graphic design skills (portfolio required)
- Strong video editing and content production experience
- Experience capturing and producing original photo and video content
- Comfortable appearing on camera for brand content when needed
- Demonstrated experience managing a company's visual identity and brand consistency
- Deep familiarity with AI creative tools and automation workflows
- Experience creating webinars, promotional videos, and multimedia marketing campaigns
- Excellent visual storytelling skills
- Highly organized, proactive, and execution-oriented
- Ability to work independently with minimal supervision
- Familiarity with a modern AI creative stack is expected. Tool familiarity with most of the following (or similar tools): Midjourney, Adobe Firefly, Canva, CapCut, Runway, Higgsfield, Opus Clip, ChatGPT, Claude, ManyChat, Buffer and/or Later
- Experience marketing to SMBs or local service businesses
- Experience in the laundromat, dry-cleaning, franchise, or home services industries
- Experience with B2B marketing
- Familiarity with paid social content/ad creative
- Experience with automation tools
Benefits
- Fully Remote
- Global candidates welcome
- Must have partial overlap with PST working hours
Company Overview