Note: The job is a remote job and is open to candidates in USA. Presence provides teletherapy solutions that connect specialists with K-12 school districts to support children with diverse needs. The Marketing Web Developer will manage and optimize the company’s WordPress website, lead web projects from brief to launch, and improve accessibility, performance, and user experience. The role also drives AEO, SEO, GEO, analytics, reporting, and integrations to strengthen Presence’s digital visibility.
Responsibilities
- Own our WordPress website, including day-to-day operations, technical troubleshooting, and monthly maintenance
- Use website analytics to identify opportunities and implement UI/UX improvements that enhance accessibility, performance, and engagement
- Work closely with the creative team during design discussions, offering technical guidance on feasibility, best practices, and adherence to global systems and standards
- Translate Figma design systems and prototypes into responsive, production-ready builds
- Implement responsive design to ensure consistency and usability across devices and screen sizes
- Integrate third-party tools, APIs, and analytics tracking in partnership with cross-functional teams
- Own website projects end-to-end, from brief support through launch, with clear success metrics, stakeholder alignment, and QA along the way
- Support larger project-based initiatives such as website migrations or redesigns, in collaboration with the Marketing Director and other stakeholders
- Drive AEO / SEO / GEO strategy, expanding search and AI citation presence across channels, closing content gaps through research and audits, and implementing on-page best practices such as meta tags, headings, and structured data markup
- Conduct keyword research and analysis to improve website visibility and search rankings
- Partner with the content team to provide insights and recommendations for website content aligned with optimization strategies
- Build automated reporting on web and search performance, monitor key metrics, and present insights and recommendations
Skills
- * 5+ years building and maintaining production websites, with substantial WordPress experience
- * Strong hands-on Elementor (or comparable page builder) skill, plus solid HTML, CSS, and JavaScript
- * PHP and custom WordPress theme or plugin development
- * Git and modern development workflows, ideally on WP Engine
- * REST APIs and third-party integrations
- * GA4 and Google Tag Manager (including event and data layer configuration) or similar tools for measuring and improving web and marketing performance
- * Ability to build reports and dashboards, and clearly communicate findings and recommendations to non-technical stakeholders
- * In-depth SEO knowledge and a track record of successful strategies, including AEO/GEO and AI search visibility
- * Practical WCAG 2.2 knowledge and sound judgment about handling sensitive data
- * Experience owning a production system as the responsible party, with clear patching and access practices
- * Strong eye for design detail and consistency, with the ability to translate a Figma design file or system into a polished, on-brand page
- * Self-directed, with strong prioritization across multiple projects
- * Clear, proactive communication, comfortable taking remote direction from the Marketing Director and collaborating across teams
- * Strong analytical and problem-solving skills with a proactive approach to technical challenges
- To stay connected, all employees commit to being available on-camera during our Core Working Hours (Monday - Friday, 12 - 5 p.m. ET) with standard business hours of 9 a.m. - 6 p.m. in your local time zone
- For this role, up to 10% travel may be required to help you connect in-person in a meaningful way
- Candidates must be authorized to work in the United States without the need for sponsorship, now or in the future
- * K-12, healthcare, or another regulated environment * A migration or replatform under your belt * CI/CD, A/B testing and experimentation
Benefits
- Remote-first company
- Comprehensive benefit plans, including medical with a High Deductible Plan and generous HSA contribution, plus dental and vision coverage
- In addition to 11 observed holidays, salaried team members have flexible paid time off and hourly team members accrue 15 days paid time off starting
- 401K savings plan with a discretionary company match
- $500 home office stipend
- Company-paid life insurance, AD&D, Employee Assistance Program, and disability benefits
- Wellness programs with Headspace, Peloton and One Medical
- Paid parental and caregiving leave
- Professional Development opportunities - eligibility to apply for our scholarship program
- Collaborative, inclusive, and fun culture that is recognized as Great Place to Work certified
- Employee Resource Groups to promote shared community and belonging
- Opportunities to give back to your community, including volunteer time off and donation matching
Company Overview