Note: The job is a remote job and is open to candidates in USA. Seeq Corporation is a remote-first company that provides software and services for converting industrial process data into meaningful business insights. The Marketing Operations and Analytics Manager will own and evolve marketing operations, martech systems, analytics, campaign execution, reporting, attribution, and ABX measurement while enabling global and regional teams to run data-driven programs.
Responsibilities
- Partner with key stakeholders to execute and evolve our martech and analytics strategy
- Serve as the day‑to‑day owner of key marketing systems (Marketo, 6sense or comparable, webinar/event tools) and their integrations, ensuring every program is correctly instrumented for measurement
- Translate GTM questions (by industry, segment, offer, and account tier) into clear reporting, analysis, and recommendations that shape future campaigns and ABX motions
- Build scalable workflows, documentation, and enablement so global and regional teams can execute high‑quality, account‑aware programs with confidence in the data
- Co‑own and execute the marketing ops roadmap, from lifecycle enforcement and scoring refinements to the rollout of canonical Power BI dashboards for DG and ABX
- Support global and regional teams with campaign build and QA (Marketo programs, SFDC campaigns, workflows) aligned to the Global Go‑To‑Market Calendar, ensuring every tactic is properly tagged for reporting
- Provide recurring and ad‑hoc analysis on funnel health, campaign performance, ABX cohort outcomes, and partner/industry motions; translate findings into concrete next steps
- Improve and maintain our attribution logic (person‑level touches, primary campaign source, marketing‑sourced and influenced pipeline) so stakeholders have high trust in the numbers
Skills
- Bachelor's degree, preferably in marketing, business, analytics, information systems, or a related field
- 4–6 years of experience in B2B enterprise marketing operations, RevOps, demand gen operations, ABM/ABX operations, or marketing analytics, with direct ownership of lifecycle, scoring, routing, and reporting
- Demonstrated experience in a Salesforce‑centric GTM environment, including building and maintaining funnel, pipeline, and campaign performance dashboards
- Proven close collaboration with Sales, BDR, and RevOps, with the ability to turn shared KPIs (MQLs, S0–S3, MQAs, pipeline, win rate) into processes, SLAs, and practical governance
- Hands‑on proficiency with a marketing automation platform (Marketo or comparable)
- Salesforce (campaigns, reports, dashboards, core objects)
- An ABX/intent platform (e.g., 6sense or comparable)
- A middleware platform (Workato or comparable)
- At least one BI / reporting tool (Power BI preferred; Domo, Tableau, or similar also valuable)
- Strong program/project management skills; comfortable balancing roadmap work (e.g., Power BI migration, lifecycle enforcement) with in‑quarter support for key campaigns and launches
- Excellent communication and stakeholder alignment skills; able to explain complex data and system behavior in clear, non‑technical language and influence without formal authority
- Experience supporting or leading a DG → ABX transition (e.g., moving from lead‑only views to account‑level engagement, MQAs, and ABX dashboards) is a strong plus
Benefits
- Bonus incentives
- 12-week paid Seeq family leave
- Unlimited PTO
- Internet and mobile phone reimbursements
- Medical benefits
- Group term life insurance
- Short-term and long-term disability insurance pre-tax benefits
- Voluntary vision and dental (ortho)
- Vacation bonus program
- Employee Assistance Program
- Generous home office allowance
- Remote-first (only) company
- Pet-friendly workspace
Company Overview