Note: The job is a remote job and is open to candidates in USA. Premagic is seeking a Marketing Generalist to help scale their marketing function. The role involves a mix of strategic planning, execution, and fieldwork, focusing on organic lead generation, event marketing, and product marketing.
Responsibilities
- Execute content marketing and SEO strategies to drive inbound leads
- Optimize website content and landing pages for conversion
- Build and nurture our LinkedIn organic presence
- Track and improve lead attribution across all channels
- Research and identify 24+ annual events where our target audience gathers
- Coordinate event participation from pre-planning to post-event follow-up
- Work with our field marketer to maximize event ROI
- Create event assets, booth materials, and follow-up campaigns
- Translate product features into compelling value propositions for CMOs and event heads
- Develop case studies, testimonials, and customer success stories
- Create sales enablement materials (one-pagers, pitch decks, competitive battle cards)
- Support the repositioning of Premagic from 'photo gallery' to 'enterprise platform'
- Manage LinkedIn company page and engage with industry conversations
- Create and schedule social content that resonates with event marketing professionals
- Monitor industry trends and translate them into content opportunities
- Build relationships with event industry influencers and communities
Skills
- 2-4 years of B2B marketing experience, preferably in SaaS or tech
- Strong writing skills—you can write blog posts, LinkedIn posts, emails, and case studies that people actually want to read
- Experience with content marketing and basic SEO principles
- Event coordination experience (even if just managing your company's booth at a few events)
- Comfortable working with tools like HubSpot/CRM, Canva, LinkedIn, Google Analytics
- Self-starter who doesn't need hand-holding—we'll give you context and direction, but you'll need to figure out execution
- Experience in the events industry or marketing to event professionals
- Understanding of the MEA market (especially UAE)
- Basic design skills or ability to create simple visual content
- Experience with product launches or repositioning efforts
- Behavioral psychology or persuasion principles in marketing
Company Overview