Note: The job is a remote job and is open to candidates in USA. Mathys+Potestio / The Creative Party® is recruiting for a profitable, high-growth fintech company building a design-forward financial services and rewards platform for affluent, globally minded customers. The Head of Marketing will define the marketing vision, lead brand positioning and digital growth, coordinate go-to-market execution, and build a scalable marketing organization while driving measurable acquisition, engagement, and retention.
Responsibilities
- Own and evolve product positioning and brand strategy across customer touchpoints
- Build a comprehensive marketing strategy aligned to company growth goals and the needs of an affluent customer audience
- Lead integrated campaigns across digital, partnerships, owned channels, and experiential opportunities
- Establish the marketing metrics and operating cadence needed to evaluate channel performance and business impact
- Oversee customer acquisition, lifecycle, engagement, and retention initiatives, balancing long-term brand building with commercial results
- Partner with product and design teams to create cohesive storytelling and a consistently premium customer experience
- Develop strategic partnerships and co-marketing initiatives that expand awareness, trust, and reach
- Build and lead a scalable marketing organization, including internal hiring and agency management as the company grows
- Serve as a clear, trusted marketing voice with founders, senior leaders, partners, and cross-functional teams
Skills
- 10+ years of marketing, brand strategy, or growth leadership experience in consumer, fintech, premium services, luxury, travel, hospitality, or another high-consideration category
- A record of leading brand positioning or brand evolution while also delivering accountable growth outcomes
- Strong fluency in performance marketing, acquisition, lifecycle marketing, customer journeys, funnel optimization, and marketing analytics
- Experience crafting and executing integrated, high-impact marketing campaigns across multiple channels
- The ability to guide agencies, build internal teams, and turn strategy into clear priorities, strong creative work, and operational follow-through
- Excellent cross-functional leadership skills, especially with product, design, partnerships, and executive stakeholders
- Strong taste and a deep appreciation for design, customer experience, and the details that shape a premium brand
- Executive-level presence and communication skills, with the ability to represent a sophisticated, design-forward brand with credibility
- A builder mindset and comfort operating in an evolving, high-growth environment
Benefits
- Equity participation
- Medical insurance
- Dental insurance
- Vision insurance
- A 401(k) plan with company match
- Flexible vacation policies
Company Overview