Note: The job is a remote job and is open to candidates in USA. Rimon Law is a global, innovative law firm delivering top-tier legal services through a distributed, agile model. They are seeking an experienced and strategic Marketing Director to lead and manage day-to-day marketing operations, overseeing brand, content, digital marketing, communications, events, and revenue operations to align with the firm’s business goals.
Responsibilities
- Own and implement the firm’s organic and paid social media strategies
- Develop and manage the content calendar, scheduling, performance reporting, and community engagement
- Grow audience and engagement across LinkedIn and other relevant platforms
- Incorporate Practice Group and Attorney Highlights in collaboration with Practice Success, Recruiting, and Operations
- Lead the content roadmap thought leadership, attorney bios, blog posts, video, case studies, etc
- Align content creation to business development, practice area growth, and branding objectives (in conjunction with Practice Success)
- Partner with attorneys and leadership to transform insights into compelling content
- Ensure a consistent, elevated brand experience across all channels and materials
- Manage brand guidelines and oversee firmwide adherence across collateral, messaging, and design
- Collaborate with practice groups and leadership to evolve and protect the Rimon brand
- Manage website updates, enhancements, and user experience optimization
- Partner with developers, designers, and SEO specialists to ensure performance and discoverability
- Track analytics and continuously optimize for conversion, engagement, and attorney visibility
- Lead internal communications including newsletters, announcements, and employee branding
- Develop firm-wide messaging for leadership, culture, attorney recognition, and firm news (in partnership with Managing Partner and Operations Team)
- Work with PR agency to craft PR strategy and external messaging for press releases, public announcements, and attorney media placement – in conjunction with Director of Practice Success
- Partner with Recruiting to build campaigns, content, and collateral that attract top legal talent
- Create marketing collateral and messaging for recruiting campaigns, attorney onboarding, and retention
- Use digital channels to highlight the unique benefits of Rimon’s distributed model
- Own strategy, planning, and execution of virtual and in-person events: webinars, panels, sponsorships, roundtables, and client experiences
- Manage event vendors, timelines, communications, promotion, and post-event follow-up
- Work with external PR partners to secure media placements and manage press relationships
- Lead award submissions, thought leadership opportunities, and industry visibility efforts
- Prepare attorneys and leadership for interviews, press interactions, and public speaking engagements
- Manage and optimize SEO strategies to increase organic traffic and search rankings
- Oversee paid media campaigns (LinkedIn Ads, Google Ads, etc.) to drive brand awareness and lead generation
- Monitor ROI and performance of digital advertising programs
- Build and maintain marketing dashboards and KPIs to track performance, pipeline contribution, and campaign effectiveness
- Oversee lead capture and attribution strategy across channels and platforms
- Manage marketing RevOps infrastructure, including CRM (Hubspot), marketing automation tools, and analytics platforms
- Align closely with the sales, recruiting, and executive teams to ensure marketing contributes to revenue, growth, and hiring goals
- Lead quarterly marketing reviews, share performance insights, and adjust strategies accordingly in conjunction with Practice Success Director
- Other Responsibilities As Needed
Skills
- 8+ years of marketing experience, preferably in legal, professional services, or B2B environments
- Demonstrated ability to collaborate cross-functionally with marketing leadership, attorneys, and firm-wide stakeholders
- Hands-on experience with HubSpot
- Strong project management skills, including the ability to manage timelines, stakeholders, and multiple concurrent initiatives
- Proven ability to build and execute integrated marketing programs across digital, content, and event channels
- Skilled in analyzing performance data, building dashboards, and optimizing campaigns for measurable outcomes
- Exceptional verbal and written communication skills
- Creative thinker with a bias toward execution and problem-solving
Company Overview