Note: The job is a remote job and is open to candidates in USA. UConn MS in Supply Chain Management is seeking a part-time, remote Marketing Coordinator to support promotional efforts for its program. The role involves planning and executing digital marketing campaigns, creating outreach content, coordinating recruitment events, tracking engagement metrics, maintaining branding, and supporting lead generation and prospective student communications.
Responsibilities
- Assisting with the planning and execution of marketing campaigns across digital channels
- Writing and editing content for emails, social media, and the program website
- Coordinating logistics for virtual and in-person recruitment events
- Collaborating with program staff and faculty to gather information
- Create outreach materials
- Track engagement metrics
- Help maintain consistent branding
- Support lead generation and follow-up communications
- Contribute to projects that enhance program visibility and prospective student experience
Skills
- Strong Communication and Writing skills for creating clear, engaging marketing messages and outreach materials
- Experience with Sales and lead nurturing activities to support prospective student engagement and enrollment goals
- Event Planning and Project Management skills to organize recruitment events and manage multiple marketing initiatives
- Familiarity with digital marketing tools, social media platforms, and basic analytics to support campaign execution and reporting
- Ability to work independently in a remote environment, prioritize tasks, and meet deadlines
- Detail-oriented approach with strong organizational skills and a commitment to accuracy
- Associate or bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent relevant experience
- Prior experience in higher education marketing or student recruitment is beneficial
Benefits
- Part-time, remote capacity
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