Note: The job is a remote job and is open to candidates in USA. APS is a growing organization focused on providing practical, results-driven solutions that help clients improve their business performance and market presence. The Marketing Business Development Associate supports APS’s growth through lead identification and qualification, market research, outreach campaigns, presentations, client communication, and maintaining business development records.
Responsibilities
- Day-to-day tasks include identifying and qualifying leads, conducting market research to understand client needs and industry trends, and preparing outreach campaigns and presentations for prospective clients
- The individual in this role will collaborate with internal stakeholders to develop compelling marketing materials, support virtual client meetings, and maintain accurate records of business development activities in CRM or tracking tools
- This position requires proactive communication with potential clients and partners, follow-up on inquiries, and coordination of presentations or proposals that advance new business opportunities
Skills
- Strong presentation skills, including the ability to create and deliver clear, engaging presentations to internal and external audiences
- Experience with lead generation activities such as prospecting, outreach, and qualification of potential clients
- Ability to conduct structured market research and synthesize findings into actionable insights for marketing and sales strategies
- Excellent communication skills, both written and verbal, with the ability to adapt messages to different stakeholders
- Comfort working independently in a remote environment, managing time and priorities effectively
- Proficiency with common office and collaboration tools (e.g., email, spreadsheets, online presentation platforms, CRM systems)
- Bachelor's degree in Business, Marketing, Communications, or a related field, or equivalent practical experience
- Prior experience in marketing, business development, or sales support roles is beneficial
Benefits
- Remote work arrangement
Company Overview