Note: The job is a remote job and is open to candidates in USA. Asset Living is a third-party management firm and a proven partner in fostering thriving communities nationwide. As the Marketing Associate, you will play a pivotal role in providing strategic marketing support to a portfolio of properties, collaborating closely with operational leadership to establish and execute effective marketing efforts while analyzing performance data to ensure success.
Responsibilities
- Works closely with operational leadership on maintaining successful property marketing efforts that supports overall leasing efforts of assigned portfolio
- Responsible for leveraging centralized marketing team support, individual expertise, and preferred vendor partner services to develop and execute marketing plans and strategy for assigned portfolio
- Responsible for analyzing ongoing leasing and marketing performance, as well as preparing and providing performance data reporting to operational leadership and clients
- Responsible for recommending and overseeing the execution of long-term and short-term goals with timelines, benchmarks, and KPIs using data to drive decision making and recommendations
- Participates in regularly scheduled calls with operational leadership and clients to review marketing performance of assigned communities
- Provides leasing and marketing training and best practices to onsite teams
- Creates additional marketing ideas and campaigns for prospects, resident referrals, resident events, etc. to increase social media presence and drive qualified traffic to the communities
- Creates 30-60-90-day marketing action plans for properties not meeting occupancy goals
- Travel Requirement: This position may entail travel, estimated at 5% of work time annually for internal meetings
Skills
- Bachelor's degree in marketing, communications, or a related field
- Proven experience in marketing support or a similar role
- Strong written and verbal communication skills
- Familiarity with online digital marketing platforms
- Excellent organizational skills with the ability to multitask and prioritize effectively
- Creative mindset with a keen eye for detail
- Strong analytical and problem-solving abilities
- Ability to work independently as well as collaboratively in a team environment
- The candidate must be located in Phoenix, AZ
- 1-3 years marketing experience that directly supports marketing manager responsibilities; paid digital media, marketing strategy, data-driven decision making
- Experience in Real Estate Property Management
- Experience with Property Management Software – Yardi, Onesite, Entrata
- Experience with industry-related CRMs – Rent Dynamics, Knock
Company Overview