Note: The job is a remote job and is open to candidates in USA. Mindlance is seeking an experienced Insights Leader to drive strategic business outcomes through primary research and market intelligence. The Market Research Analyst will design and execute research studies, analyze data, develop persuasive insights, and inform brand positioning, marketing strategies, and executive decision-making.
Responsibilities
- Research Strategy & Execution: Design and execute end-to-end quantitative and qualitative research studies. Select optimal methodologies, manage budgets and feasibility, run advanced data analyses, and deliver compelling insight reports
- Strategic Partnership: Collaborate closely with media, advertising, marketing, and business unit leaders to uncover knowledge gaps and translate corporate goals into a high-impact research agenda
- Executive Storytelling: Synthesize complex data into clear, persuasive narratives that influence stakeholders and drive measurable business action
- Analytics & Data Retrieval: Perform custom data pulls and ad-hoc quantitative analyses to support high-priority, time-sensitive business requests
- Continuous Innovation: Apply evidence-based marketing principles to continuously refine and elevate our brand strategy and performance measurement frameworks
Skills
- Bachelor's Degree or equivalent military experience
- 4+ years of hands-on primary market research experience (supplier-side or client-side)
- 6+ years of primary market research experience, ideally within financial services
- Proven track record leading brand health trackers, marketing communications effectiveness studies, or long-term business impact research
- 2+ years of hands-on experience managing ongoing longitudinal tracking studies
- 2+ years using statistical and database tools (e.g., Python, R, SAS, SPSS, SQL)
- 3+ years in a client-facing consultative role (internal or agency side)
- 2+ years of experience at a Fortune 500 company or an industry leader known for world-class marketing and research practices
- Subject matter expertise in B2B and B2C technology markets
- Functional understanding of database management systems
Benefits
- Hybrid work arrangement in Chicago, IL; remote work is also available during EST hours
Company Overview
Company H1B Sponsorship